Paid Advertising on Every Channel,
Run by One Agent

Replace the agency, keep the control

The reason teams pay an agency is not strategy; it is the hours. Someone has to build the campaigns, write fifteen headlines per ad group, resize creative for each placement, check search terms on Monday and move budget on Friday. Sprites does those hours. Your team keeps the part that matters: deciding the goal, approving the plan and knowing exactly what is running.

Every campaign, budget change and pause arrives as a staged proposal with the numbers behind it. Approve it in one click, edit it, or reject it. Once you trust a category of change, such as adding negative keywords or pausing ads below a conversion threshold, you can let the weekly Autopilot apply it automatically and only bring you exceptions.

One agent across Google, Meta, Microsoft, LinkedIn, TikTok and Reddit

Channel specialists optimize their channel. Sprites optimizes the whole budget. Because it sees Google search demand, Meta audience performance and LinkedIn cost per lead in the same workspace, it can recommend moving spend from the channel that is saturating to the one that still has cheap conversions, and it explains the trade-off before you approve it.

• Google Ads: Search, Performance Max, Shopping feeds, keyword research, negatives, bids and budgets
• Meta: lead, sales, traffic, app and message campaigns, lookalike and custom audiences, bulk ad variants
• Microsoft Ads: Search campaigns, responsive search ads, keywords, negative keyword lists, bids and budgets
• LinkedIn: campaign builds and message ad copy matched to an ICP and funnel stage
• TikTok and Reddit: campaign creation and ongoing management for creative-led and community-led reach

Copy and creative produced inside the campaign work

Sprites writes the ad copy, generates image variants, places your product on new backgrounds and drafts video ad scripts as part of building a campaign. When an ad fatigues, it proposes a refresh with new hooks and formats drawn from what has performed in your account and what competitors are running.

Budget that follows results

Every optimization run starts with wasted spend: search terms that never convert, audiences that overlap, placements with high cost and no sales. Sprites cuts those first, then reallocates toward the campaigns with the lowest cost per result. The outcome customers describe: lower CPL or CAC, higher ROAS, and a retainer they no longer pay that more than covers the tool.

Run it from the Sprites app or from your AI assistant

Sprites ships an official MCP server, so you can ask Claude, ChatGPT, Grok or any MCP-compatible assistant to audit an account, launch a campaign or move budget. It uses the same partner integrations and the same approval gates as the app, so nothing changes about who signs off.