British Airways has 1,841 ads in the Meta Ad Library, and 267 were running when we read it on October 2, 2026. Below is a page of creative from British Airways’ 2026 advertising campaigns, the formats it uses, and how long the ads stay up.
The creative read here is 48 percent video, 32 percent carousel, 19 percent single image. 15 of the 31 ads read here are video: British Airways’ commercials as they run in the feed. The median ad ran 19 days and the longest was still up at 49. 15 percent of everything British Airways has published on Meta is still delivering, which is a brand retiring most of what it makes and scaling the survivors.
Every creative, with its copy, format and run length