1,281 ads from 12 canned fish brands in the Meta Ad Library, 844 running now.
12 canned fish brands have 1,281 ads in the Meta Ad Library between them, and 844 of those were running when we read it on October 23, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Canned fish has been remade as gourmet gifting, so the ads show handsome tins, name the fish and its coast, and sell a variety pack as an adventure or a present rather than a pantry backup for tuna sandwiches.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Fishwife | 196 | 196 | 6 |
| Lata | 88 | 88 | 6 |
| Tinned Fish Club | 6 | 6 | 6 |
Meta Ad Library, read October 23, 2026. Library and active counts are Meta’s own.
carousel leads at 50 percent of the 72 creatives read here, with static at 29 percent and video at 21. Shop now carries 76 percent of the calls to action.
The median creative here ran 40 days and the longest was still up at 367. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
$18.99 Rosara Piquillo Peppers Stuffed with CodfishLata · running 367 days
Baked Or Fried Salmon Patties Recipe Like Grandma MadeRecipe Idea Shop - Quick Yummy Recipes · running 184 days
Weekend essentials: Tinned fish, ROE Caviar, salty snacks, and nowhere to be.Roe Caviar · running 128 days
Worlds Best Canned SalmonNatural Catch Tuna · running 88 days
Our Chef's Edge designed Seido Ginsan Bunka is smooooth with it.Chefs Edge · running 66 days
Try the Fishwife FavoritesFishwife · running 59 days
0 percent of these ads open with a question, 14 percent put a number in the first line, and 3 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+1,269 more canned fish ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
The scroll decides in a second or two, so the product goes in the first frame, in someone's hand or on someone's body, not after an intro. Carousel leads in this category.
A review, a creator trying it, a real buyer’s routine: customer voice carries a claim further than the brand can. Run several voices against each other and keep the one that sells.
A bundle, a first-order discount or free shipping turns interest into an order. 14 percent of the canned fish ads here lead with a price in the ad.
Broad targeting with strong creative beats narrow interest lists for most product brands now. Feed Meta your catalog and purchase events, and spend your time on new creative rather than new audiences.
The median canned fish ad here stayed up 40 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 72 creatives. Meta lists 1,281 for these advertisers, and 844 are running right now. Sprites' proprietary marketing agent reads every canned fish ad running now, writes and designs ads for your product in the styles that sell, and runs them on Meta, Google and TikTok once you approve.