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Product

Run and Optimize Ads

Goal Optimization (ROAS & CPL)

Goal Optimization (ROAS & CPL)

Meta Ads

Meta Ads

Google Ads

Google Ads

LinkedIn Ads

LinkedIn Ads

TikTok Ads

TikTok Ads

Create & Analyze Creative

Creative Analytics

Creative Analytics

Ad Generator

Ad Generator

Ad Hooks & Angles

Ad Hooks & Angles

Research & Intelligence

Competitor Intelligence

Competitor Intelligence

Market Research

Market Research

SEO & Web Traffic Analysis

SEO & Web Traffic Analysis

SEO & AI Visibility

AI SEO Content

AI SEO Content

AI Visibility (GEO/AEO)

AI Visibility (GEO/AEO)

SEO Site Audit

SEO Site Audit

Keyword Research

Keyword Research

By Use Case

B2B ABM

B2B ABM

D2C, Ecommerce & Brands

D2C, Ecommerce & Brands

Mobile Apps

Mobile Apps

PLG SaaS

PLG SaaS

SMB & Startups

SMB & Startups

Resources

Get a head start.

Research, examples, and prompts for better marketing.

Ads LibraryExplore ads from 100+ fast-growing companies↗BlogIdeas and playbooks for modern marketing↗Prompt GalleryReady-to-run prompts for your next campaign↗
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Run and Optimize Ads

Goal Optimization (ROAS & CPL)

Goal Optimization (ROAS & CPL)

AI-driven ROAS and CPL improvements across all ad accounts

Meta Ads

Meta Ads

Scale Facebook & Instagram campaigns with AI

Google Ads

Google Ads

Optimize Search, PMax, and Shopping campaigns

LinkedIn Ads

LinkedIn Ads

B2B targeting, sponsored content, and ABM

TikTok Ads

TikTok Ads

Short-form video campaigns and performance optimization

Create & Analyze Creative

Creative Analytics

Creative Analytics

Analyze winning hooks, angles, and ad concepts from competitors

Ad Generator

Ad Generator

Generate high-converting ad creatives for any platform

Ad Hooks & Angles

Ad Hooks & Angles

Research viral hooks and angles from Reddit, Instagram, and YouTube

Research & Intelligence

Competitor Intelligence

Competitor Intelligence

Deep analysis of competitor ads, SEO, and AI visibility

Market Research

Market Research

Uncover trends, audience insights, and market opportunities

SEO & Web Traffic Analysis

SEO & Web Traffic Analysis

Find SEO gaps, track rankings, and boost organic traffic

SEO & AI Visibility

AI SEO Content

AI SEO Content

Write and publish SEO-optimized articles automatically

AI Visibility (GEO/AEO)

AI Visibility (GEO/AEO)

Optimize your brand for generative AI search results

SEO Site Audit

SEO Site Audit

Comprehensive site audits with prioritized recommendations

Keyword Research

Keyword Research

Bulk and location-specific keyword research with AI insights

See all

By Use Case

B2B ABM

B2B ABM

Account-based marketing and B2B lead generation

D2C, Ecommerce & Brands

D2C, Ecommerce & Brands

Scale direct-to-consumer and ecommerce campaigns

Mobile Apps

Mobile Apps

User acquisition and in-app conversion optimization

PLG SaaS

PLG SaaS

Product-led growth campaigns and intent-based targeting

SMB & Startups

SMB & Startups

Fast, affordable ad management for growing teams

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Backed by

Run TikTok Ads
On Autopilot

Sprites is the AI ads agent that runs your TikTok account toward a ROAS or CPA target: campaigns, ad groups, creative tests and budget moves, with every change staged for your approval.
The same agent runs Google, Meta, LinkedIn and Reddit, plus SEO and AEO.

Reddit
LinkedIn
Google
Sprites
Meta
TikTok
AI SEO
Play video
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4.2x
average ROAS
-55%
avg CPL reduction
-76%
CAC reduction

How It Works

Connect your accounts
1

Connect your TikTok Ads account

Link TikTok Ads Manager so Sprites sees your live campaigns, ad groups, creatives and performance data, not a blank canvas.

Get insights and suggestions
2

Set the goal

Give Sprites a ROAS or CPA target. It audits the account and lines up which ad groups to scale, which creatives are fatiguing, and where to shift budget.

Approve or create
3

Approve and let it run

Sprites applies the changes, launches new campaigns and creative tests, and keeps optimizing on a schedule. Every change is staged for your approval before it reaches Ads Manager.

Campaign management

Sprites creates, updates and runs TikTok campaigns end to end, from campaign structure to ad group targeting, bids and schedules, so nobody on the team has to live in Ads Manager.

Campaign Creator

Launches TikTok campaigns with the right objective, budget and targeting from the start.

Try it

Ad Group Optimizer

Adjusts ad group targeting, bids and schedules as performance comes in.

Try it

Campaign Auditor

A full audit of your TikTok account with the fixes applied in priority order.

Try it

Creative & performance insights

Sprites tracks which creatives drive results and which are fatiguing, writes new hooks and angles before CTR drops, and swaps them in with your approval.

Creative Performance Report

Ranks active creatives by CPM, CTR and conversion rate to find winners and fatigue signals.

Try it

Hook & Angle Generator

Short-form video hook ideas built from your top-performing TikTok ads.

Try it

Insights & Recommendations

TikTok insights turned into the specific actions that improve ROAS this week.

Try it

Asset & ad management

Sprites keeps the account organized: it lists campaigns, ad groups and ads, updates creatives, and pauses or activates individual ads from chat, so you always know what is running.

Campaign Overview

All active TikTok campaigns with spend, impressions and conversion data.

Try it

Ad Management

Update, pause or activate individual TikTok ads directly from chat.

Try it

Asset Library

Browse and manage your TikTok creative assets and ad library.

Try it

TikTok Ads campaign & optimization templates

TikTok Campaign Management

TikTok Campaign Management

Create, update, and manage TikTok campaigns with AI-powered recommendations.

TikTok Ads Insights & Recommendations

TikTok Ads Insights & Recommendations

Get AI-generated performance insights and a prioritized action list for your TikTok account.

TikTok Ad Group Management

TikTok Ad Group Management

Review and optimize targeting, bids, and schedules across your TikTok ad groups.

TikTok Ad Management

TikTok Ad Management

Manage individual TikTok ads—pause, activate, or update creatives from chat.

List TikTok Campaigns

List TikTok Campaigns

Fetch all TikTok campaigns with spend, impressions, clicks, and conversion data.

TikTok Asset Library

TikTok Asset Library

Browse and manage your TikTok creative assets and ad library in one place.

View all templates

Integrations

TikTok Ads

TikTok Ads

Meta Ads

Meta Ads

Google Ads

Google Ads

Instagram

Instagram

Claude

Claude

OpenAI / ChatGPT

OpenAI / ChatGPT

X / Twitter

X / Twitter

LinkedIn

LinkedIn

Our Users Love Sprites

Growth Architects
Growth Architects

“Sprites made us an AI-native agency. The quality and level of work we deliver now is on a completely different tier. It's not a tool we use, it's how we operate.”

Brooks Golden

Brooks Golden

Founder · Growth Architects

Rehive
Rehive

“We took our ABM playbook back from two agencies and cut cost-per-lead by two-thirds in six weeks. Sprites turned our marketing into an in-house ads and content factory.”

Helghardt Avenant

Helghardt Avenant

Founder & CEO · Rehive

Coplay
Coplay

“I've already recommended it to 4–5 other founders. It freed up time for strategic work while getting us users from ChatGPT and Google Ads on autopilot.”

Jos van der Westhuizen

Jos van der Westhuizen

CEO · Coplay

Discover case studies →

How does Sprites help with TikTok Ads management?

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Sprites connects to your TikTok Ads Manager and runs the account: it analyzes performance, creates and updates campaigns, tests hooks, pauses fatigued creative and moves budget, all from one chat and without clicking through the dashboard. Every change is staged for your approval before it goes live.

Can we run TikTok without a dedicated creative team?

+

Yes. Sprites does the campaign builds, creative testing, budget moves, pausing losers and weekly reporting, and keeps hooks refreshing as they fatigue. Your team sets the ROAS or CPA target and approves the changes.

Can I create TikTok campaigns with Sprites?

+

Yes. Ask for a campaign and Sprites builds the campaign, ad groups and ads with targeting and bidding set up, then stages it for your approval before anything goes live.

Which TikTok Ads objectives does Sprites support?

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Awareness, traffic, app installs, video views, lead generation and conversions, across the campaign types available through the official TikTok Ads API. Sprites picks the objective that matches your goal, builds the campaign around it, and stages it for your approval.

Can I run TikTok Ads from Claude or ChatGPT?

+

Yes. Sprites ships an official MCP server, so you can drive your TikTok account from Claude, ChatGPT, Grok or any MCP-compatible assistant, or work in the Sprites app. Both use the same official partner integrations and the same approval gates.

Does Sprites only run TikTok?

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No. TikTok is one channel of the same agent. Sprites also runs Google, Meta, LinkedIn and Reddit ads, plus AEO, from one workspace, so one marketer can run every channel and move budget to whichever converts.

Get the TikTok Ads AI Playbook

A practical guide to using AI to manage and optimize TikTok Ads campaigns—from campaign structure to creative rotation and bid optimization.
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Prompts Gallery

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