Sprites is the AI ads agent that runs your TikTok account toward a ROAS or CPA target: campaigns, ad groups, creative tests and budget moves, with every change staged for your approval.
The same agent runs Google, Meta, LinkedIn and Reddit, plus SEO and AEO.
Link TikTok Ads Manager so Sprites sees your live campaigns, ad groups, creatives and performance data, not a blank canvas.
Give Sprites a ROAS or CPA target. It audits the account and lines up which ad groups to scale, which creatives are fatiguing, and where to shift budget.
Sprites applies the changes, launches new campaigns and creative tests, and keeps optimizing on a schedule. Every change is staged for your approval before it reaches Ads Manager.
Sprites creates, updates and runs TikTok campaigns end to end, from campaign structure to ad group targeting, bids and schedules, so nobody on the team has to live in Ads Manager.
Launches TikTok campaigns with the right objective, budget and targeting from the start.
Adjusts ad group targeting, bids and schedules as performance comes in.
A full audit of your TikTok account with the fixes applied in priority order.
Sprites tracks which creatives drive results and which are fatiguing, writes new hooks and angles before CTR drops, and swaps them in with your approval.
Ranks active creatives by CPM, CTR and conversion rate to find winners and fatigue signals.
Short-form video hook ideas built from your top-performing TikTok ads.
TikTok insights turned into the specific actions that improve ROAS this week.
Sprites keeps the account organized: it lists campaigns, ad groups and ads, updates creatives, and pauses or activates individual ads from chat, so you always know what is running.
Create, update, and manage TikTok campaigns with AI-powered recommendations.
Get AI-generated performance insights and a prioritized action list for your TikTok account.
Review and optimize targeting, bids, and schedules across your TikTok ad groups.
Manage individual TikTok ads—pause, activate, or update creatives from chat.
Fetch all TikTok campaigns with spend, impressions, clicks, and conversion data.
Browse and manage your TikTok creative assets and ad library in one place.
“Sprites made us an AI-native agency. The quality and level of work we deliver now is on a completely different tier. It's not a tool we use, it's how we operate.”
Founder · Growth Architects
“We took our ABM playbook back from two agencies and cut cost-per-lead by two-thirds in six weeks. Sprites turned our marketing into an in-house ads and content factory.”
Founder & CEO · Rehive
“I've already recommended it to 4–5 other founders. It freed up time for strategic work while getting us users from ChatGPT and Google Ads on autopilot.”
CEO · Coplay
Sprites connects to your TikTok Ads Manager and runs the account: it analyzes performance, creates and updates campaigns, tests hooks, pauses fatigued creative and moves budget, all from one chat and without clicking through the dashboard. Every change is staged for your approval before it goes live.
Yes. Sprites does the campaign builds, creative testing, budget moves, pausing losers and weekly reporting, and keeps hooks refreshing as they fatigue. Your team sets the ROAS or CPA target and approves the changes.
Yes. Ask for a campaign and Sprites builds the campaign, ad groups and ads with targeting and bidding set up, then stages it for your approval before anything goes live.
Awareness, traffic, app installs, video views, lead generation and conversions, across the campaign types available through the official TikTok Ads API. Sprites picks the objective that matches your goal, builds the campaign around it, and stages it for your approval.
Yes. Sprites ships an official MCP server, so you can drive your TikTok account from Claude, ChatGPT, Grok or any MCP-compatible assistant, or work in the Sprites app. Both use the same official partner integrations and the same approval gates.
No. TikTok is one channel of the same agent. Sprites also runs Google, Meta, LinkedIn and Reddit ads, plus AEO, from one workspace, so one marketer can run every channel and move budget to whichever converts.