Run TikTok Ads
On Autopilot
Sprites is the AI ads agent that runs your TikTok account toward a ROAS or CPA target: campaigns, ad groups, creative tests and budget moves, with every change staged for your approval.
The same agent runs Google, Meta, Microsoft, LinkedIn and Reddit, plus SEO and AEO.
Trusted by 200+ marketing teams
How It Works
Connect your TikTok Ads account
Link TikTok Ads Manager so Sprites sees your live campaigns, ad groups, creatives and performance data, not a blank canvas.
Set the goal
Give Sprites a ROAS or CPA target. It audits the account and lines up which ad groups to scale, which creatives are fatiguing, and where to shift budget.
Approve and let it run
Sprites applies the changes, launches new campaigns and creative tests, and keeps optimizing on a schedule. Every change is staged for your approval before it reaches Ads Manager.
Campaign management
Sprites creates, updates and runs TikTok campaigns end to end, from campaign structure to ad group targeting, bids and schedules, so nobody on the team has to live in Ads Manager.
Campaign Creator
Launches TikTok campaigns with the right objective, budget and targeting from the start.
Ad Group Optimizer
Adjusts ad group targeting, bids and schedules as performance comes in.
Campaign Auditor
A full audit of your TikTok account with the fixes applied in priority order.
Creative & performance insights
Sprites tracks which creatives drive results and which are fatiguing, writes new hooks and angles before CTR drops, and swaps them in with your approval.
Creative Performance Report
Ranks active creatives by CPM, CTR and conversion rate to find winners and fatigue signals.
Hook & Angle Generator
Short-form video hook ideas built from your top-performing TikTok ads.
Insights & Recommendations
TikTok insights turned into the specific actions that improve ROAS this week.
Asset & ad management
Sprites keeps the account organized: it lists campaigns, ad groups and ads, updates creatives, and pauses or activates individual ads from chat, so you always know what is running.
TikTok Ads campaign & optimization templates
TikTok Campaign Management
Create, update, and manage TikTok campaigns with AI-powered recommendations.
TikTok Ads Insights & Recommendations
Get AI-generated performance insights and a prioritized action list for your TikTok account.
TikTok Ad Group Management
Review and optimize targeting, bids, and schedules across your TikTok ad groups.
TikTok Ad Management
Manage individual TikTok ads—pause, activate, or update creatives from chat.
List TikTok Campaigns
Fetch all TikTok campaigns with spend, impressions, clicks, and conversion data.
TikTok Asset Library
Browse and manage your TikTok creative assets and ad library in one place.
Integrations
TikTok Ads
Meta Ads
Google Ads
Claude
OpenAI / ChatGPT
X / Twitter
Our Users Love Sprites
“Sprites made us an AI-native agency. The quality and level of work we deliver now is on a completely different tier. It's not a tool we use, it's how we operate.”
Brooks Golden
Founder · Growth Architects
“We took our ABM playbook back from two agencies and cut cost-per-lead by two-thirds in six weeks. Sprites turned our marketing into an in-house ads and content factory.”
Helghardt Avenant
Founder & CEO · Rehive
“I've already recommended it to 4–5 other founders. It freed up time for strategic work while getting us users from ChatGPT and Google Ads on autopilot.”
Jos van der Westhuizen
CEO · Coplay
Questions, answered
How does Sprites help with TikTok Ads management?
Sprites connects to your TikTok Ads Manager and runs the account: it analyzes performance, creates and updates campaigns, tests hooks, pauses fatigued creative and moves budget, all from one chat and without clicking through the dashboard. Every change is staged for your approval before it goes live.
Can we run TikTok without a dedicated creative team?
Yes. Sprites does the campaign builds, creative testing, budget moves, pausing losers and weekly reporting, and keeps hooks refreshing as they fatigue. Your team sets the ROAS or CPA target and approves the changes.
Can I create TikTok campaigns with Sprites?
Yes. Ask for a campaign and Sprites builds the campaign, ad groups and ads with targeting and bidding set up, then stages it for your approval before anything goes live.
Which TikTok Ads objectives does Sprites support?
Awareness, traffic, app installs, video views, lead generation and conversions, across the campaign types available through the official TikTok Ads API. Sprites picks the objective that matches your goal, builds the campaign around it, and stages it for your approval.
Can I run TikTok Ads from Claude or ChatGPT?
Yes. Sprites ships an official MCP server, so you can drive your TikTok account from Claude, ChatGPT, Grok or any MCP-compatible assistant, or work in the Sprites app. Both use the same official partner integrations and the same approval gates.
Does Sprites only run TikTok?
No. TikTok is one channel of the same agent. Sprites also runs Google, Meta, Microsoft, LinkedIn and Reddit ads, plus AEO, from one workspace, so one marketer can run every channel and move budget to whichever converts.