Know Exactly What
Your Competitors Are Doing
AI analyzes competitor Meta Ads, Google rankings, SEO strategies, and AI search visibility to surface what's working—so you can outmaneuver them across every channel.
How It Works
Name your competitors
Tell Sprites which competitors to analyze. You can input URLs, brand names, or describe your category—Sprites identifies the relevant players and gathers data across channels.
AI analyzes across ads, SEO, and AI search
Sprites pulls competitor Meta Ads, Google organic rankings, SEO backlink profiles, and AI visibility scores—then surfaces the gaps and opportunities most relevant to your strategy.
Get a prioritized action plan
Receive a clear breakdown of what competitors are doing well and where they're vulnerable—with specific actions to outperform them on paid, organic, and AI search channels.
Competitor ad intelligence
AI pulls active competitor ads from Meta's Ad Library and analyzes creative patterns—which hooks are running longest, which formats dominate, and which angles you're not testing. Stop guessing what your competitors are running.
Meta Ad Library Scraper
Pull all active ads from a competitor's Facebook Page and analyze creative patterns.
Hook & Angle Extractor
Identify the top-performing creative hooks from competitor Meta Ads.
Creative Gap Finder
Find creative angles competitors are using that you're not testing yet.
SEO & content competitor analysis
Sprites identifies which keywords your competitors rank for that you don't, where they're earning backlinks from, and which content is driving their organic traffic—giving you a roadmap to close the gap.
SEO Keyword Gap Analysis
Find the keywords a competitor ranks for in the top 10 where you don't appear.
Competitor Content Audit
Identify which content is driving the most organic traffic to a competitor's site.
Backlink Opportunity Finder
Find high-authority sites linking to competitors that you could earn links from.
AI visibility benchmarking
How often does your brand appear in ChatGPT, Perplexity, and Google AI Overviews compared to competitors? Sprites tracks AI search citations and scores where you're winning—and where competitors are taking the mention.
AI Visibility Brand Report
Benchmark your brand's citation rate in AI search against top competitors.
GEO Competitor Gap
Find AI search queries where competitors are mentioned and you're not.
Site Audit vs Competitor
Run a comparative SEO audit of your site and a competitor to find technical gaps.
Competitor intelligence templates
Meta Ads: Research Competitors Ads
Pull active competitor Meta Ads and analyze hooks, angles, and formats.
AI SEO: Site Audit
Comprehensive SEO audits with detailed analysis and recommendations to outrank competitors.
AI SEO: Bulk Keyword Research
Research keywords in bulk to find opportunities your competitors are exploiting.
AI SEO: GEO — Generative search visibility
Benchmark how your brand appears in generative AI search compared to competitors.
Meta Ads: Analyzer
Deep analysis of your Meta Ads performance relative to industry benchmarks.
Google Ads: Analyzer
Audit Google campaigns and find opportunities your competitors may be exploiting.
Integrations
Meta Ads
SEO Research
Google Ads
YouTube
X / Twitter
Claude
Our Users Love Sprites
“Sprites made us an AI-native agency. The quality and level of work we deliver now is on a completely different tier. It's not a tool we use, it's how we operate.”
Brooks Golden
Founder · Growth Architects
“We took our ABM playbook back from two agencies and cut cost-per-lead by two-thirds in six weeks. Sprites turned our marketing into an in-house ads and content factory.”
Helghardt Avenant
Founder & CEO · Rehive
“I've already recommended it to 4–5 other founders. It freed up time for strategic work while getting us users from ChatGPT and Google Ads on autopilot.”
Jos van der Westhuizen
CEO · Coplay
How does Sprites analyze competitor Meta Ads?
Sprites uses the Meta Ad Library API to pull all active ads running from a competitor's Facebook Page. It then analyzes creative patterns—which hooks appear most frequently, how long each ad has been running (a proxy for performance), and which formats and angles dominate their mix.
Can Sprites compare my SEO rankings to a competitor's?
Yes. Sprites can run a keyword gap analysis between your domain and a competitor's, identifying keywords where they rank in the top 10 and you don't. It prioritizes gaps by search volume and difficulty so you know where to focus first.
What is AI visibility benchmarking?
AI visibility benchmarking measures how often your brand is cited in AI-generated responses from ChatGPT, Perplexity, and Google AI Overviews compared to your competitors. Sprites tracks citations across your key search topics and identifies where you're losing share of AI search.
How often should I run competitor analysis?
For paid ads, weekly or bi-weekly checks are ideal since competitor creative rotates fast. For SEO and AI visibility, monthly analysis is typically sufficient to catch meaningful shifts. Sprites can run these on a recurring Autopilot schedule so you always have fresh data.
Can Sprites track multiple competitors at once?
Yes. You can analyze up to 5 competitors in a single session, comparing their ad strategies, SEO rankings, and AI visibility side-by-side. Sprites surfaces where each competitor is strongest and where your biggest opportunities to outperform them lie.