3,397 ads from 12 litter box brands in the Meta Ad Library, 1,749 running now.
12 litter box brands have 3,397 ads in the Meta Ad Library between them, and 1,749 of those were running when we read it on October 23, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Litter box ads that sell are for a self-cleaning robot, so they offer a trial at home and an easy return, and they speak to the cat parent who is ready to stop scooping and will pay for that relief.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Popur | 485 | 91 | 6 |
| Whisker | 565 | 565 | 6 |
| Litter-Robot by Whisker | 883 | 168 | 6 |
Meta Ad Library, read October 23, 2026. Library and active counts are Meta’s own.
video leads at 51 percent of the 72 creatives read here, with static at 29 percent and carousel at 19. Shop now carries 77 percent of the calls to action.
The median creative here ran 71 days and the longest was still up at 906. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Get EXTRA $100 off with code: SC01Meowant · running 906 days
Get 30% off your first order with code CAT30Catalyst Pet Natural Litter · running 528 days
Upgrade your litter box today for just $399. Your kittos will thank you for being their hero!Popur · running 224 days
I Switched My Cat to Birdie & Louie (Here's Why...)Birdie & Louie · running 215 days
Your litterbox is making you sick, you just can't tell👆Cat Tips Daily · running 150 days
Whisker | The future of cat care is here.Whisker · running 134 days
3 percent of these ads open with a question, 28 percent put a number in the first line, and 1 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+3,385 more litter box ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
The scroll decides in a second or two, so the product goes in the first frame, in someone's hand or on someone's body, not after an intro. Video leads in this category.
A review, a creator trying it, a real buyer’s routine: customer voice carries a claim further than the brand can. Run several voices against each other and keep the one that sells.
A bundle, a first-order discount or free shipping turns interest into an order. 15 percent of the litter box ads here lead with a price in the ad.
Broad targeting with strong creative beats narrow interest lists for most product brands now. Feed Meta your catalog and purchase events, and spend your time on new creative rather than new audiences.
The median litter box ad here stayed up 71 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 72 creatives. Meta lists 3,397 for these advertisers, and 1,749 are running right now. Sprites' proprietary marketing agent reads every litter box ad running now, writes and designs ads for your product in the styles that sell, and runs them on Meta, Google and TikTok once you approve.