8 board game publishers have 6,870 ads in the Meta Ad Library between them, and 561 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
A table mid-round is the creative, because a board game ad has a second to prove people will laugh and a rulebook will not do it.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Brand | Ads in library | Running now | Read here |
|---|---|---|---|
| Hasbro | 5 | 5 | 5 |
| Mattel | 1,455 | 216 | 33 |
| Ravensburger | 2,869 | 172 | 28 |
Brand pages: Hasbro · Mattel · Ravensburger · Exploding Kittens · Cards Against Humanity · Spin Master · Stonemaier Games · Days of Wonder
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 8 of these board game publishers have enough creative on file for a page of their own.
video leads at 55 percent of the 167 creatives read here, with carousel at 29 percent and static at 16. Learn more carries 46 percent of the calls to action.
The median creative here ran 21 days and the longest was still up at 231. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length