2,549 ads from 10 exogenous ketone brands in the Meta Ad Library, 395 running now.
10 exogenous ketone brands have 2,549 ads in the Meta Ad Library between them, and 395 of those were running when we read it on October 23, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Exogenous ketones need borrowed credibility, so the ads cite university nutrition research, call the molecule fuel, and narrow the promise to one job, usually focus or a cleaner pre-workout, instead of fat loss.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| KetoneAid | 592 | 50 | 6 |
| WashU Medicine Division of Nutritional Science & Obesity Medicine | 7 | 7 | 6 |
| Rogan Rewind | 10 | 10 | 4 |
Meta Ad Library, read October 23, 2026. Library and active counts are Meta’s own.
carousel leads at 44 percent of the 55 creatives read here, with video at 29 percent and static at 27. Shop now carries 75 percent of the calls to action.
The median creative here ran 8 days and the longest was still up at 99. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
The Only Patented Ketone That Delivers Performance KetosisDeltaG Ketones · running 99 days
Nothing Comes CloseKetoneAid · running 97 days
Are you 18-40 years old and interested in participating in a study about liver health?WashU Medicine Division of Nutritional Science & Obesity Medicine · running 44 days
Fix your cravings naturallyEmma James Fitness · running 39 days
Rocket Fuel Molecule 🚀🔥Rogan Rewind · running 9 days
My Go-To for FocusThe Diary of a CEO · running 9 days
7 percent of these ads open with a question, 30 percent put a number in the first line, and 4 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+2,537 more exogenous ketones ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
The scroll decides in a second or two, so the product goes in the first frame, in someone's hand or on someone's body, not after an intro. Carousel leads in this category.
A review, a creator trying it, a real buyer’s routine: customer voice carries a claim further than the brand can. Run several voices against each other and keep the one that sells.
A bundle, a first-order discount or free shipping turns interest into an order. 16 percent of the exogenous ketones ads here lead with a discount.
Broad targeting with strong creative beats narrow interest lists for most product brands now. Feed Meta your catalog and purchase events, and spend your time on new creative rather than new audiences.
The median exogenous ketones ad here stayed up 8 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 55 creatives. Meta lists 2,549 for these advertisers, and 395 are running right now. Sprites' proprietary marketing agent reads every exogenous ketones ad running now, writes and designs ads for your product in the styles that sell, and runs them on Meta, Google and TikTok once you approve.