4,612 ads from 12 breathing apps in the Meta Ad Library, 1,207 running now.
12 breathing apps have 4,612 ads in the Meta Ad Library between them, and 1,207 of those were running when we read it on October 23, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Breathing app ads are really sold on relief from anxiety and burnout, so the winners tell a personal story of being stuck in fight or flight, promise a nervous system reset, and offer one payment for lasting access.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Harry Boby | 81 | 36 | 6 |
| 9D Breathwork | 778 | 93 | 6 |
| RAINN | 368 | 25 | 6 |
Meta Ad Library, read October 23, 2026. Library and active counts are Meta’s own.
video leads at 51 percent of the 70 creatives read here, with static at 34 percent and carousel at 14. Learn more carries 31 percent of the calls to action.
The median creative here ran 43 days and the longest was still up at 519. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
BALI YOGA RETREATSBlooming Lotus Yoga · running 519 days
24/7 Support for Sexual AssaultRAINN · running 444 days
Stop Waking Up at 3 AM Every Single Night!The Art of Living · running 305 days
We're Sorry!Try Respire · running 248 days
You're 75 Minutes Away From a Complete Anxiety Reset9D Breathwork · running 185 days
Breathwork & Performance Training Are the Perfect MatchOxygen Advantage · running 184 days
4 percent of these ads open with a question, 30 percent put a number in the first line, and 14 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+4,600 more breathing app ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
A screen recording of the core moment, the budget balancing, the match, the level cleared, beats a list of features. One outcome per ad.
The first line names a frustration the viewer already has. The app is the answer in the second line, not the first.
Installs are cheap; users who come back are not. Send Meta your in-app events, trial starts or purchases, and optimize toward those. "Learn more" is the most used button here.
App advertisers who win run many variations at once and let spend find the winner. Vary the hook, the first frame and the person on screen before you vary the audience.
The median breathing app ad here stayed up 43 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 70 creatives. Meta lists 4,612 for these advertisers, and 1,207 are running right now. Sprites' proprietary marketing agent reads every breathing app ad running now, writes ads for your app in the styles that work, and runs them on Meta, Google and TikTok once you approve.