19,143 ads from 12 idle RPG studios in the Meta Ad Library, 1,806 running now.
12 idle RPG studios have 19,143 ads in the Meta Ad Library between them, and 1,806 of those were running when we read it on October 23, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Idle RPG ads promise progress without effort, so they show heroes fighting on their own, loot piling up and a bright monster theme, and treat the game as something that plays itself while you do other things.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Dinosaur Universe | 2,574 | 135 | 6 |
| Falltopia: Epic Space Idle RPG | 511 | 30 | 6 |
| Pixel Heroes Global | 864 | 18 | 6 |
Meta Ad Library, read October 23, 2026. Library and active counts are Meta’s own.
video leads at 71 percent of the 72 creatives read here, with static at 19 percent and carousel at 10. Install now carries 86 percent of the calls to action.
The median creative here ran 36 days and the longest was still up at 651. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Let the battles play themselves! 🕹️Auto Battles Online - PvP Idle RPG · running 651 days
Get free 120x Summons 🎁🎁🎁Mythic Heroes · running 450 days
Unleash your power, save your royal kingdomMonster Slayer Idle RPG · running 202 days
🔥 Idle RPG Blockbuster 🔥Epic Stickman · running 127 days
Immersive Idle RPG GameSummoner's Greed · running 122 days
Enter the world of Falltopia.Falltopia: Epic Space Idle RPG · running 121 days
0 percent of these ads open with a question, 8 percent put a number in the first line, and 11 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+19,131 more idle rpg ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
A screen recording of the core moment, the budget balancing, the match, the level cleared, beats a list of features. One outcome per ad.
The first line names a frustration the viewer already has. The app is the answer in the second line, not the first.
Installs are cheap; users who come back are not. Send Meta your in-app events, trial starts or purchases, and optimize toward those. "Install now" is the most used button here.
App advertisers who win run many variations at once and let spend find the winner. Vary the hook, the first frame and the person on screen before you vary the audience.
The median idle rpg ad here stayed up 36 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 72 creatives. Meta lists 19,143 for these advertisers, and 1,806 are running right now. Sprites' proprietary marketing agent reads every idle rpg ad running now, writes ads for your app in the styles that work, and runs them on Meta, Google and TikTok once you approve.