12 auto insurers have 11,545 ads in the Meta Ad Library between them, and 5,077 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Auto insurance ads sell a switch, not a policy, and the creative is the amount you are overpaying with the insurer you already have.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Brand | Ads in library | Running now | Read here |
|---|---|---|---|
| GEICO | 1,437 | 631 | 42 |
| Progressive | 1,158 | 1,154 | 47 |
| State Farm | 283 | 229 | 35 |
Brand pages: GEICO · Progressive · State Farm · Allstate · Farmers · USAA · Nationwide · Root · Elephant · Hugo · Branch · Lemonade
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 12 of these auto insurers have enough creative on file for a page of their own.
video leads at 56 percent of the 417 creatives read here, with carousel at 23 percent and static at 21. Learn more carries 46 percent of the calls to action.
The median creative here ran 34 days and the longest was still up at 426. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length