72 fintech apps have 76,991 ads in the Meta Ad Library between them, and 23,067 of those were running when we read it on October 5, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Fintech has the strictest ad review on the platform, so the creative here is a record of what compliance allows rather than what the marketer wanted, and the winners are fluent in saying very little.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Brand | Ads in library | Running now | Read here |
|---|---|---|---|
| Capital One | 563 | 530 | 36 |
| Chime | 197 | 192 | 34 |
| Experian | 157 | 156 | 17 |
Brand pages: Capital One · Chime · Experian · PayPal · Cash App · Discover · Rocket Money · LendingTree · Current · Klarna · Dave · Robinhood · Venmo · Affirm · Acorns · Greenlight · Albert · MoneyLion · EarnIn · Afterpay · Upstart · OneMain Financial · Webull · Remitly · Varo Bank · Wise · Western Union · Cleo · Stash · Revolut · Kikoff · Fidelity Investments · Charles Schwab · U.S. Bank · Lemonade · Empower · Best Egg · Ally · GO2bank · Netspend · Brex · Wealthfront · NerdWallet · Betterment · Coinbase · TurboTax · BMO · Vanguard · H&R Block · Goldman Sachs · Barclays · HSBC · eToro · Crypto.com · Bilt · TaxAct · MoneyGram · N26 · Xoom · Bread Financial · Regions Bank · TD Bank · Ellevest · Mastercard · Brigit · Credit Sesame · Sezzle · Sallie Mae · Possible Finance · Qapital · YNAB
Meta Ad Library, read October 5, 2026. Library and active counts are Meta’s own. 71 of these fintech apps have enough creative on file for a page of their own.
video leads at 40 percent of the 2,376 creatives read here, with carousel at 34 percent and static at 27. Learn more carries 40 percent of the calls to action.
The median creative here ran 34 days and the longest was still up at 616. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
When fintech apps start their Black Friday ads, how deep they cut, and which are already live for this year: Fintech Black Friday ad examples.
The rest of the category, from SaaS and apps to the tools built for one job.