64,249 ads from 12 block puzzle game studios in the Meta Ad Library, 5,907 running now.
12 block puzzle game studios have 64,249 ads in the Meta Ad Library between them, and 5,907 of those were running when we read it on October 23, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Block puzzle ads stage a near miss or a big chain combo so the viewer thinks they could have done better, and the classic, easy, free positioning makes the install feel as safe as an old favorite.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Block Blast | 50,001+ | 3,180 | 6 |
| Block Puzzle-Magic | 120 | 20 | 6 |
| Block Blast Puzzle IG | 922 | 145 | 6 |
Meta Ad Library, read October 23, 2026. Library and active counts are Meta’s own.
video leads at 94 percent of the 72 creatives read here, with static at 3 percent and carousel at 3. Play game carries 65 percent of the calls to action.
The median creative here ran 31 days and the longest was still up at 469. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
+ 11.058.987 downloadedWood Block 8x8 · running 469 days
Good game to keep brain youngBlock Puzzle · running 240 days
That click is everything! 🔔Jewel Sliding - Block Puzzle · running 167 days
Free Block Puzzle on your mobile!Block Blast · running 147 days
🔥 Watch the Chain ComboBlock Blast Puzzle IG · running 132 days
Classic Block Puzzle!Ivy Color Block · running 93 days
9 percent of these ads open with a question, 5 percent put a number in the first line, and 22 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+64,237 more block puzzle ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
A screen recording of the core moment, the budget balancing, the match, the level cleared, beats a list of features. One outcome per ad.
The first line names a frustration the viewer already has. The app is the answer in the second line, not the first.
Installs are cheap; users who come back are not. Send Meta your in-app events, trial starts or purchases, and optimize toward those. "Play game" is the most used button here.
App advertisers who win run many variations at once and let spend find the winner. Vary the hook, the first frame and the person on screen before you vary the audience.
The median block puzzle ad here stayed up 31 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 72 creatives. Meta lists 64,249 for these advertisers, and 5,907 are running right now. Sprites' proprietary marketing agent reads every block puzzle ad running now, writes ads for your app in the styles that work, and runs them on Meta, Google and TikTok once you approve.