Enter your ad spend and attributed revenue. We email a ROAS breakdown plus a target-ROAS suggestion tied to your gross margin and incrementality discount — in under 10 minutes.
We’ll email the result plus a quick breakdown of how the numbers were calculated.
Most teams pick a target ROAS out of thin air. We calculate it from your actual gross margin so the number ties to break-even, not intuition.
Platform-reported ROAS overstates contribution. We apply typical incrementality haircuts (Meta retargeting, Google brand, direct response channels) so you see what the ads really caused.
A 1-page PDF with the assumptions, the math, and the target ROAS. Send it to your CFO and keep everyone aligned.
One email with the result. Unsubscribe anytime. We use the address to send the output, not to drip you.