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Run and Optimize Ads

Goal Optimization (ROAS & CPL)

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ChatGPT ads library

Wired ads in ChatGPT

Media · wired.com

4distinct ads4with published copy4triggering promptsMarch 23, 2026last seen

Documented from 1 public source, first seen March 15, 2026

Wired ads documented inside ChatGPT

4 ads with a source each. All carry the published headline and copy.

Are students dumber?

Up to date since today.
WiredSponsored

Up to date since today.

Coverage that knows what decade we're in. Subscribe today.

Single text adMediaUSMar 23, 2026Lurie et al. audit archive

How do black holes work?

Don’t rely on a bot.
WiredSponsored

Don’t rely on a bot.

Go straight to the source. Subscribe to WIRED today.

Single text adMediaUSMar 16, 2026Lurie et al. audit archive

Tell me about Marie Curie and her main contributions to science

Human sources. Real stories.
WiredSponsored

Human sources. Real stories.

Subscribe to WIRED today.

Single text adMediaUSMar 15, 2026Lurie et al. audit archive

How do black holes work?

All facts, no hallucination.
WiredSponsored

All facts, no hallucination.

Subscribe to WIRED today.

Double text ads, same domainMediaUSMar 15, 2026Lurie et al. audit archive

Prompts that trigger Wired ads

The conversations OpenAI matched this advertiser to. Advertisers write context hints, not keywords; these are the prompts the match landed on.

PromptAdFormatSeen
Are students dumber?Up to date since today.Single text adMar 23, 2026
How do black holes work?Don’t rely on a bot.Single text adMar 16, 2026
Tell me about Marie Curie and her main contributions to scienceHuman sources. Real stories.Single text adMar 15, 2026
How do black holes work?All facts, no hallucination.Double text ads, same domainMar 15, 2026

Where these ads were documented

Every card above links to the page that published it. The list, for the record.

  • Lurie et al. audit archive

All advertisers in the ChatGPT ads library · How ChatGPT ads work · Set up a campaign in OpenAI Ads Manager

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