Updated as of November 11, 2026
“Capture 99.9% of pollutants”
“Even when your air looks clear, it can be filled with dust, pollen, pet dander, and even microscopic troublemakers like bacteria. Rest easy though, because Alen has it covered. Our air purifiers pull in 99.9% of that airborne junk, capturing it with our advanced filtration system and never letting it back out, so you don’t have to think twice about what you’re breathing. Let Alen do the dirty work”
Alen challenges the assumption that clear-looking air is clean by naming dust, pollen and pet dander. Its 99.9% capture claim gives shoppers a concrete reason to consider the purifier and Shop now closes the pitch.
Copy this: Name what buyers cannot detect themselves, then give a specific product claim.