40 bakeries have 12,353 ads in the Meta Ad Library between them, and 5,059 of those were running when we read it on October 5, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Baked goods photograph better than almost anything on the platform, which is exactly why these ads blur together: the ones that stand out sell a day of the week or a limited batch rather than another close-up of a croissant.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Brand | Ads in library | Running now | Read here |
|---|---|---|---|
| Dunkin' | 178 | 172 | 37 |
| Dairy Queen | 185 | 185 | 45 |
| OREO | 412 | 377 | 50 |
Brand pages: Dunkin' · Dairy Queen · OREO · Nothing Bundt Cakes · Krispy Kreme Doughnuts · Baskin-Robbins · The Cheesecake Factory · Ben & Jerry's · Insomnia Cookies · Cold Stone Creamery · Chips Ahoy! · Cinnabon · Edible Arrangements · Paris Baguette · Baked by Melissa · Jeni's Splendid Ice Creams · Little Debbie · Pepperidge Farm · Tate's Bake Shop · Van Leeuwen Ice Cream · Mrs. Fields · Levain Bakery · Magnolia Bakery · Sweet Loren's · Keebler · Crumbl · Pillsbury · Betty Crocker · Häagen-Dazs · Cheryl's Cookies and Brownies · Krispy Kreme · Corner Bakery · Duck Donuts · Sprinkles · Tiff's Treats · Shipley Do-Nuts · Milk Bar · 85C Bakery Cafe · Insomnia · Bimbo
Meta Ad Library, read October 5, 2026. Library and active counts are Meta’s own. 40 of these bakeries have enough creative on file for a page of their own.
video leads at 41 percent of the 1,280 creatives read here, with carousel at 32 percent and static at 27. Shop now carries 33 percent of the calls to action.
The median creative here ran 24 days and the longest was still up at 685. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
Customer voice, creator posts and reviews used as the hook.
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length