Updated as of November 15, 2026
3,060 ads from 12 small business lenders in the Meta Ad Library, 2,994 running now.
12 small business lenders have 3,060 ads in the Meta Ad Library between them, and 2,994 of those were running when we read it on November 14, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Business loan ads win on speed and on rescuing the owner a bank turned down, so the ones that get applications lead with funding in 24 hours, a clear dollar range, and a promise of no hard credit pull.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| BestMoney.com - Business Loans | 780 | 780 | 6 |
| SoFi | 571 | 542 | 6 |
| Become | 249 | 249 | 6 |
Meta Ad Library, read November 14, 2026. Library and active counts are Meta’s own.
video leads at 35 percent of the 72 creatives read here, with carousel at 33 percent and static at 32. Apply now carries 28 percent of the calls to action.
The median creative here ran 38 days and the longest was still up at 180. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Business loan video ads · Business loan static ads · Business loan carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Compare Real Offers in Minutes 👉Become · running 180 days
Non-SBA MCA Refinance SolutionPay Less Business Funding · running 164 days
Make sure you have the best car insuranceLendingTree · running 124 days
Business Capital for Small Businesses!Clara Capital LLC · running 123 days
Qualify for Up to $300K – Even with Bad CreditTorro · running 123 days
Get $50k to $300k in 0% Business Funding!SMB Funds · running 74 days
6 percent of these ads open with a question, 39 percent put a number in the first line, and 4 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+3,048 more business loan ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
A first visit is a bigger decision than a purchase, so the ads that book patients and clients offer the easy first step: a consultation, an assessment, an opening this week. 26 percent of the business loan ads here lead with a price in the ad.
People choose a person, not a building. A face, a name and a sentence in their own voice build more trust than stock imagery, and they set the practice apart from every chain in the feed.
Cost, pain, recovery time, whether it will look natural: the ads that last answer one worry each and link to the answer in full.
Target a radius around the practice and retarget everyone who visited your site or watched your videos. "Apply now" is the most common button here. Call every form lead back the same day.
The median business loan ad here stayed up 38 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 72 creatives. Meta lists 3,060 for these advertisers, and 2,994 are running right now. Sprites' proprietary marketing agent reads every business loan ad running now, writes ads for your practice in the styles that work, and launches them on Facebook, Instagram and Google once you approve.