Updated as of November 15, 2026
51 ads from 12 dirt work and site prep contractors in the Meta Ad Library, 48 running now.
12 dirt work and site prep contractors have 51 ads in the Meta Ad Library between them, and 48 of those were running when we read it on November 15, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Dirt work ads sell readiness, framing grading, clearing, and site prep as the step every build depends on, and they win with equipment and finished-pad photos, years in business, and a free estimate for landowners with a project waiting.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Murray Paving, Inc. | 4 | 4 | 4 |
| Shetler Group | 3 | 3 | 3 |
| Dirt Work Marketing | 2 | 2 | 2 |
Meta Ad Library, read November 15, 2026. Library and active counts are Meta’s own.
Single image leads at 52 percent of the 44 creatives read here, with video at 39 percent and carousel at 9. Get quote carries 28 percent of the calls to action.
The median creative here ran 115 days and the longest was still up at 540. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Dirt work video ads · Dirt work static ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
JD Feaster Servie areasJD Feaster Earthworks · running 540 days
OKC DIRT WORK NEAR ME405 Dirt Services · running 400 days
Stroud Dirt Works is a family owned excavating business serving Des Moines and surrounding areas.Stroud Dirt Works · running 274 days
Expert Paving Service Since 1979!Murray Paving, Inc. · running 248 days
FREE Estimate 👉🏼All Dirt Grading & Property Solutions · running 147 days
Before a project can move forward, the land needs to be ready.Mountaineer Land Solutions · running 137 days
0 percent of these ads open with a question, 5 percent put a number in the first line, and 7 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+39 more dirt work ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
People do not book a service, they book a job: one room, one driveway, one visit. The ads that fill a calendar name that job and put an offer beside it, a price, a free quote, or a slot this week. 20 percent of the dirt work ads here lead with something free to start.
The result is the creative. A before-and-after, the finished job, or a short clip of the work being done stops the scroll faster than a logo or a team photo. In this category single-image ads lead.
Set a radius around the towns you work in and let Meta find the homeowners inside it. Name the town in the copy: a local name in the first line tells the reader this ad is for them.
"Get quote" is the most used button on these ads. Use a call button, an instant form or a booking link, and answer every lead within minutes. The shop that calls back first gets the job.
The median dirt work ad here stayed up 115 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 44 creatives. Meta lists 51 for these advertisers, and 48 are running right now. Sprites' proprietary marketing agent reads every dirt work ad running now, writes ads for your business in the styles that work, and launches them on Facebook, Instagram and Google once you approve.