43 gyms and studios have 9,823 ads in the Meta Ad Library between them, and 8,016 of those were running when we read it on September 21, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Gym advertising is seasonal in a way almost nothing else is, and the libraries show the entire category crowding into the same six weeks of January auction.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Brand | Ads in library | Running now | Shown here |
|---|---|---|---|
| Planet Fitness | 1,041 | 1,031 | 30 |
| Orangetheory Fitness | 127 | 41 | 30 |
| Club Pilates | 301 | 301 | 30 |
| Anytime Fitness | 70 | 65 | 30 |
| Crunch Fitness | 93 | 93 | 3 |
| F45 Training | 698 | 525 | 30 |
| LA Fitness | 392 | 392 | 30 |
| Life Time | 82 | 0 | 29 |
| Pure Barre | 137 | 132 | 30 |
| Burn Boot Camp | 101 | 97 | 28 |
| 24 Hour Fitness | 703 | 703 | 2 |
| Equinox | 1,441 | 365 | 30 |
| Gold's Gym | 39 | 39 | 30 |
| HOTWORX | 16 | 16 | 16 |
| EōS Fitness | 890 | 890 | 30 |
| StretchLab | 89 | 89 | 30 |
| CorePower Yoga | 251 | 251 | 30 |
| Chuze Fitness | 342 | 342 | 30 |
| CycleBar | 46 | 46 | 30 |
| VASA Fitness | 554 | 554 | 23 |
| barre3 | 29 | 29 | 29 |
| Barry's | 188 | 169 | 30 |
| solidcore | 620 | 620 | 30 |
| Fitness Connection | 290 | 290 | 26 |
| Onelife Fitness | 398 | 398 | 30 |
| UFC GYM | 56 | 56 | 29 |
| Fit Body Boot Camp | 65 | 64 | 30 |
| Workout Anytime | 1 | 0 | 1 |
| SoulCycle | 216 | 25 | 30 |
| TITLE Boxing Club | 14 | 14 | 14 |
| Rumble Boxing | 30 | 30 | 30 |
| Snap Fitness | 9 | 9 | 9 |
| YogaSix | 45 | 45 | 30 |
| Retro Fitness | 2 | 0 | 2 |
| BODY20 | 92 | 11 | 30 |
| YouFit Gyms | 125 | 125 | 30 |
| O2 Fitness Clubs | 51 | 51 | 30 |
| 9Round Kickboxing Fitness | 3 | 3 | 3 |
| 9Round Fitness | 14 | 14 | 14 |
| Row House | 38 | 38 | 30 |
| The Bar Method | 33 | 33 | 28 |
| Basecamp Fitness | 71 | 0 | 30 |
| Stretch Zone | 20 | 20 | 20 |
Meta Ad Library, read September 21, 2026. Library and active counts are Meta’s own. 37 of these gyms and studios have enough creative on file for a page of their own.
video leads at 38 percent of the 1,056 creatives read here, with carousel at 37 percent and static at 25. Learn more carries 33 percent of the calls to action.
The median creative here ran 24 days and the longest was still up at 471. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
Raleigh, Build Your Future
Charlotte, Build Your Future
Atlanta, Build Your Future
Dallas-Fort Worth, Build Your Future
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Join the Fitness Industry
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Discounts, bundles and free shipping, where the offer is the creative.
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The ad teaches something before it asks for anything.
Own a Fit Body Boot Camp and Rewrite Your Story
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Announcements, drops and restocks.
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