34,466 ads from 93 gyms and studios in the Meta Ad Library, 19,424 running now.
93 gyms and studios have 34,466 ads in the Meta Ad Library between them, and 19,424 of those were running when we read it on October 5, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Gym advertising is seasonal in a way almost nothing else is, and the libraries show the entire category crowding into the same six weeks of January auction.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the accountโs posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Planet Fitness | 1,051 | 1,040 | 50 |
| Orangetheory Fitness | 136 | 50 | 50 |
| Club Pilates | 226 | 226 | 40 |
Brand pages: Planet Fitness ยท Orangetheory Fitness ยท Club Pilates ยท Anytime Fitness ยท Crunch Fitness ยท F45 Training ยท LA Fitness ยท Life Time ยท Pure Barre ยท Burn Boot Camp ยท 24 Hour Fitness ยท Equinox ยท Gold's Gym ยท HOTWORX ยท EลS Fitness ยท StretchLab ยท CorePower Yoga ยท Chuze Fitness ยท CycleBar ยท VASA Fitness ยท barre3 ยท Barry's ยท solidcore ยท Fitness Connection ยท Onelife Fitness ยท UFC GYM ยท Fit Body Boot Camp ยท Workout Anytime ยท SoulCycle ยท TITLE Boxing Club ยท Rumble Boxing ยท Snap Fitness ยท YogaSix ยท Retro Fitness ยท BODY20 ยท YouFit Gyms ยท O2 Fitness Clubs ยท 9Round Kickboxing Fitness ยท 9Round Fitness ยท Row House ยท The Bar Method ยท Basecamp Fitness ยท Stretch Zone ยท Hydrow ยท Tonal ยท Peloton ยท Bowflex ยท NordicTrack ยท Rogue ยท Tempo ยท REP Fitness ยท Titan Fitness ยท Camp Gladiator ยท Renpho ยท Bells of Steel ยท WaterRower ยท Aviron ยท Gymreapers ยท Genesis Health Clubs ยท In-Shape Family Fitness ยท Mountainside Fitness ยท Powerhouse Gym ยท RockBox Fitness ยท Shred415 ยท SPENGA ยท SWEAT440 ยท The Edge Fitness Clubs ยท TruFit Athletic Clubs ยท BFT ยท KidStrong ยท AKT ยท JETSET Pilates ยท GYMGUYZ ยท Iron Tribe Fitness ยท MADabolic ยท Amped Fitness ยท BODYBAR Pilates ยท Curves ยท FIT4MOM ยท STRIDE Fitness ยท Fitstop ยท TruFusion ยท iLoveKickboxing ยท SLT ยท Physique 57 ยท REGYMEN Fitness ยท Alpha Fit Club ยท IM=X Pilates & Fitness ยท F45 ยท Orangetheory ยท Zumba ยท PureGym
Meta Ad Library, read October 5, 2026. Library and active counts are Metaโs own. 92 of these gyms and studios have enough creative on file for a page of their own.
video leads at 36 percent of the 2,611 creatives read here, with carousel at 35 percent and static at 29. Learn more carries 35 percent of the calls to action.
The median creative here ran 27 days and the longest was still up at 790. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
What works on Facebook, with the calls to action, offers and how to start: Gym Facebook ad examples.
Each format on its own page: Gyms and fitness video ads ยท Gyms and fitness static ads ยท Gyms and fitness carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Garmin Tacxยฎ NEO Bike PlusRogue ยท running 790 days
First Class Free at TruFusionTruFusion ยท running 649 days
Functional Trainer - Shop Functional Trainers & Specialty Machines - Titan FitnessTitan Fitness ยท running 546 days
Thereโs a move for everyone out there, despite any injuries or conditions!โจFit Body Boot Camp ยท running 471 days
Delivery + Install โ Book TodayBells of Steel ยท running 412 days
Do you want to teach an exciting fitness class?iLoveKickboxing ยท running 357 days
3 percent of these ads open with a question, 26 percent put a number in the first line, and 2 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+34,454 more gyms and fitness ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
People do not book a service, they book a job: one room, one driveway, one visit. The ads that fill a calendar name that job and put an offer beside it, a price, a free quote, or a slot this week. 10 percent of the gyms and fitness ads here lead with a price in the ad.
The result is the creative. A before-and-after, the finished job, or a short clip of the work being done stops the scroll faster than a logo or a team photo. In this category video ads lead.
Set a radius around the towns you work in and let Meta find the homeowners inside it. Name the town in the copy: a local name in the first line tells the reader this ad is for them.
"Learn more" is the most used button on these ads. Use a call button, an instant form or a booking link, and answer every lead within minutes. The shop that calls back first gets the job.
The median gyms and fitness ad here stayed up 27 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 2,611 creatives. Meta lists 34,466 for these advertisers, and 19,424 are running right now. Sprites' proprietary marketing agent reads every gyms and fitness ad running now, writes ads for your business in the styles that work, and launches them on Facebook, Instagram and Google once you approve.