Updated as of November 11, 2026
“Enter in the myPurina app”
“Sign up for the myPurina app for a chance to win a free year of Purina ONE Whole Body Support dry cat or dog food!”
The ad offers a chance to win a free year of Purina ONE dry cat or dog food for signing up. That prize gives owners a direct reason to take the Sign up action, although the copy addresses cat owners too.
Copy this: Make the reward for signing up explicit in the first line.