Roofing Marketing
That Books Inspections
An AI marketing agent for roofing contractors. Sprites runs Google Ads for repair and replacement searches, Facebook ads for inspections, and the local SEO that puts you on the map in every town you serve, so you generate your own leads instead of buying shared ones. You approve every change.
Trusted by 200+ marketing teams
How It Works
Connect your accounts
Link Google Ads, Meta, Google Analytics, Search Console and your Business Profile. Sprites reads which towns, services and campaigns turn into inspections.
Separate repair, replacement and storm work
A leak repair and a full replacement are different jobs with different value. The agent builds campaigns per service and stages budgets that follow the season and the weather.
Rank in every town you serve
Sprites writes service-area pages, fixes on-page SEO and keeps your Business Profile posting project photos and replying to reviews.
Where roofing marketing spend goes wrong, and what the agent does
Roofing is high-ticket, seasonal and local. Campaigns built like a generic contractor account miss all three.
| The problem | What the agent does | What you approve |
|---|---|---|
| Paying for shared leads | Lead marketplaces sell the same homeowner to several roofers. Your own Google and Meta campaigns produce leads nobody else gets. | Owned lead campaigns to approve |
| Replacement vs repair in one campaign | Repair searches are cheaper and more frequent; replacements are worth far more. Sprites splits them so replacement demand gets the budget it deserves. | A service-level campaign plan |
| Storms and seasons | Demand spikes after hail and wind and drops in winter. The agent keeps a storm-damage campaign ready and proposes budget shifts when demand moves. | Budget changes staged by season |
| Wrong-town clicks | Broad location settings show ads outside your service area. Sprites tightens locations to the towns you actually cover. | Location targeting fixes |
| One service-area page for twenty towns | Local rankings follow town-level pages and an active profile. The agent writes a page per town and posts project updates. | Town page drafts and profile posts |
Google Ads and Facebook ads for roofers
Repair, replacement and storm-damage campaigns, service-area targeting, inspection offers and lead ads using your Instant Forms.
Roofing SEO and local search
Town-by-town service pages, on-page fixes, Business Profile posts and review replies, and tracking of how AI assistants recommend roofers near you.
Roofing Marketing templates
Roof Replacement Campaign
Google Ads for replacement searches with its own budget and service-area targeting.
Storm Damage Campaign
A ready-to-launch inspection campaign for after hail or wind events.
Free Inspection Lead Ad
A Facebook lead ad for inspections in the towns you serve.
Roofing Ads Waste Audit
Find DIY, job-seeker and out-of-area searches spending your budget.
Service-Area SEO Plan
A page per town, ranked by local search demand.
Competitor Roofer Research
What the roofers outranking you run on Google and Meta.
Integrations
Google Ads
Meta Ads
SEO Research
WordPress
YouTube
OpenAI / ChatGPT
Our Users Love Sprites
“Sprites made us an AI-native agency. The quality and level of work we deliver now is on a completely different tier. It's not a tool we use, it's how we operate.”
Brooks Golden
Founder · Growth Architects
“We took our ABM playbook back from two agencies and cut cost-per-lead by two-thirds in six weeks. Sprites turned our marketing into an in-house ads and content factory.”
Helghardt Avenant
Founder & CEO · Rehive
“I've already recommended it to 4–5 other founders. It freed up time for strategic work while getting us users from ChatGPT and Google Ads on autopilot.”
Jos van der Westhuizen
CEO · Coplay
See the ads, then go deeper
- Real adsRoofing adsReal ads from roofing companies: inspection offers, financing hooks and the formats they run.Read
- RelatedPlumbing marketingEmergency call demand, service areas and local search for plumbers.Read
- RelatedHVAC marketingSeasonal demand, maintenance plans and local search for HVAC companies.Read
Questions, answered
What does Sprites do for roofing marketing?
Sprites is an AI marketing agent that runs Google Ads, Facebook ads, local SEO and your Google Business Profile for roofing companies. It builds service-level campaigns, keeps a storm campaign ready, writes town pages and reports weekly. Every change waits for your approval.
Is this better than buying roofing leads?
Shared lead services sell the same homeowner to several contractors. Campaigns you own produce exclusive leads and data you keep. Many roofers run both; Sprites makes the owned channels cheaper to run.
Can Sprites run Google Ads for roofers?
Yes. The Google Ads agent handles keyword research, repair and replacement campaigns, negative keywords, bids, budgets and service-area targeting. Every change is staged for review before it reaches the account.
How does it handle storm season?
It can prepare a storm-damage campaign in advance and propose budget increases when demand rises. It does not monitor the weather for you, so you tell it when a storm has hit your area.
Does Sprites do roofing SEO?
Yes. It plans a page for each town you serve, writes drafts for your review, publishes to your CMS, fixes on-page issues and posts project updates to your Business Profile.
How much does it cost?
Plans start at $66/month billed yearly ($99 month to month), before ad spend, which you pay to Google and Meta directly. The 7-day trial is $1.