Booking.com has 4,850 ads in the Meta Ad Library, and 1,334 were running when we read it on October 2, 2026. Below is a page of creative from Booking.com’s 2026 advertising campaigns, the formats it uses, and how long the ads stay up.
The creative read here is 100 percent carousel. The median ad ran 85 days and the longest was still up at 245. 28 percent of everything Booking.com has published on Meta is still delivering, which is a brand retiring most of what it makes and scaling the survivors.
Every creative, with its copy, format and run length