34 video ads from 11 cleansing balm brands in the Meta Ad Library, 34 running now.
These are the video ads cleansing balm brands bought through Meta, the ads people see on Facebook and Instagram: 34 creatives from 11 advertisers, read from the Meta Ad Library on October 23, 2026, 34 of them still running. The median one ran 22 days and the longest 227.
Cleansing balm sells as the first step of a routine, so the ads demonstrate makeup melting off, explain double cleansing in plain words, and use creators narrating their skincare steps to make gentle removal feel essential.
Live ads first, then the ones that stopped most recently. Every card carries the advertiser that ran it and how long it ran.
+22 more cleansing balm video ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
The longest-running one from each advertiser, in its own words. Nobody keeps paying to deliver an ad that is not working, so these are the ones worth copying first.
The Tallow face cleansing revolution has just arrived!Ancestral Cosmetics Ā· running 227 days
NOTHING BETTER THAN A SMOOTH BUT GENTLE MAKEUP REMOVAL š®āšØ if you know me, you know I LOVE me a good @Farmaā¦Leilani Green Ā· running 87 days
Tint. SPF. Anti-Aging.EVER Cleanical Skincare Ā· running 85 days
The best makeup starts with great skincare š Sharing my routine with @bluelagoonskinscience, step by step!Blue Lagoon Skin Science Ā· running 63 days
10% OFF, September only!McEvoy Ranch Ā· running 38 days
Back to school!APRILSKIN Ā· running 30 days
Shop now is the button on 85 percent of them, Visit Instagram profile on 12, Learn more on 3.
3 percent open with a question, 9 percent put a number in the first line, and 0 percent lead with an emoji.