76 video ads from 10 climbing gear brands in the Meta Ad Library, 46 running now.
These are the video ads climbing gear brands bought through Meta, the ads people see on Facebook and Instagram: 76 creatives from 10 advertisers, read from the Meta Ad Library on October 8, 2026, 46 of them still running. The median one ran 27 days and the longest 197.
Hands, holds, and metal are the trust signals, and climbing ads that sell gear treat a sunset lifestyle shot as the picture that explains less.
Live ads first, then the ones that stopped most recently. Every card carries the advertiser that ran it and how long it ran.
+64 more climbing video ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
The longest-running one from each advertiser, in its own words. Nobody keeps paying to deliver an ad that is not working, so these are the ones worth copying first.
Go Full SendBlack Diamond · running 197 days
2+1 FREE TODAYEvolv · running 132 days
Build Your Summer UniformThe North Face · running 100 days
Time outside is a necessityREI · ran 89 days
The perfect everyday pant for everywhere.Prana · running 50 days
Hiking EssentialsOutdoor Research · running 27 days
Learn more is the button on 51 percent of them, Shop now on 39, Subscribe on 3.
11 percent open with a question, 19 percent put a number in the first line, and 0 percent lead with an emoji.