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  1. Home/
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  4. HOKA ads/
  5. Ad 966854682599858

HOKA ad: shared pace and personal bests

Updated as of November 11, 2026

HOKA video ad: @stramilano loves to go ๐˜ง๐˜ข๐˜ด๐˜ต and PB Protocol just made it ๐™›๐™–๐™จ๐™ฉ๐™š๐™ง โšก๏ธ Built on a shared structure ofโ€ฆ
Advertiser
HOKA
Format
Video ad on Facebook and Instagram
Status
Ended May 11, 2026
First shown
May 5, 2026
Run
6 days
Meta Ad Library ID
966854682599858
Source
Meta Ad Library, read October 5, 2026

What the ad says

โ€œ@stramilano loves to go ๐˜ง๐˜ข๐˜ด๐˜ต and PB Protocol just made it ๐™›๐™–๐™จ๐™ฉ๐™š๐™ง โšก๏ธ Built on a shared structure of speed, three Super Pacers from our PB Protocol crew led runners through Milano โ€” setting the rhythm and holding the pace from start to finish. 9๏ธโƒฃ Italian athletes on home ground, 9๏ธโƒฃ new Half Marathon PBs in the Cielo X1 3.0 โฑ๏ธ Progress moves further when it moves together ๐Ÿชฝ #FlyHumanโ€

Why it works

HOKA's copy ties the Cielo X1 3.0 to a crew holding the pace and runners setting personal bests. The community story gives performance-minded runners a reason to pay attention, although this ad has no listed call to action.

Copy this: Connect a performance product to the goal and community around it.

Where this ad is featured

  • Footwear video ads
  • All HOKA ads

More HOKA ads

  • HOKA ad: the finish line takes moreVideo ad ยท active
  • HOKA ad: a trainer for relentless progressImage ad
  • HOKA ad: performance for the trailsCarousel ad ยท active

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