Updated as of November 15, 2026
73 ads from 10 probate law firms in the Meta Ad Library, 70 running now.
10 probate law firms have 73 ads in the Meta Ad Library between them, and 70 of those were running when we read it on November 14, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Probate ads speak to a grieving executor or heir with a calm, compassionate tone, explain what the court process actually involves or a surprising inheritance rule, and offer a free consultation or flat fee.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Clint Perryman • DUI & Criminal Defense Lawyer | 7 | 6 | 6 |
| Law Offices of Devane, Fogarty & Ribezzo | 1 | 1 | 1 |
| Confluence Law Center | 3 | 3 | 3 |
Meta Ad Library, read November 14, 2026. Library and active counts are Meta’s own.
video leads at 47 percent of the 45 creatives read here, with static at 47 percent and carousel at 7. See details carries 29 percent of the calls to action.
The median creative here ran 38 days and the longest was still up at 1223. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Probate lawyer video ads · Probate lawyer static ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Loughlin Law, P.A.Loughlin Law, P.A. · running 1,223 days
Probate Lawyer.Law Offices of Devane, Fogarty & Ribezzo · running 1,015 days
We can navigate the complexities of probate on your behalf.Confluence Law Center · running 899 days
VA Probate Litigation LawyerTerry Frank Law · running 890 days
A Will Doesn’t Avoid Probate ⚠️Clint Perryman • DUI & Criminal Defense Lawyer · running 206 days
Let's get the ball rolling!Kreig LLC · running 129 days
0 percent of these ads open with a question, 16 percent put a number in the first line, and 0 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+61 more probate lawyer ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
A first visit is a bigger decision than a purchase, so the ads that book patients and clients offer the easy first step: a consultation, an assessment, an opening this week. 16 percent of the probate lawyer ads here lead with something free to start.
People choose a person, not a building. A face, a name and a sentence in their own voice build more trust than stock imagery, and they set the practice apart from every chain in the feed.
Cost, pain, recovery time, whether it will look natural: the ads that last answer one worry each and link to the answer in full.
Target a radius around the practice and retarget everyone who visited your site or watched your videos. "See details" is the most common button here. Call every form lead back the same day.
The median probate lawyer ad here stayed up 38 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 45 creatives. Meta lists 73 for these advertisers, and 70 are running right now. Sprites' proprietary marketing agent reads every probate lawyer ad running now, writes ads for your practice in the styles that work, and launches them on Facebook, Instagram and Google once you approve.