Updated as of November 11, 2026
“Take control of doomscrolling”
“The good news is: it's not usually a discipline problem. Under sustained stress, your brain shifts into survival mode. Attention narrows to threats, and the feed is an endless supply of them. Scrolling isn't the habit. It's the alarm. Research shows that addressing the root cause is an effective way to break the scrolling cycle. Our stress program is informed by neuroscience research on stress”
The ad reframes doomscrolling as a response to sustained stress rather than a failure of discipline. That explanation offers relief to someone frustrated with the habit, while See details invites them to explore the program.
Copy this: Explain a familiar behavior in compassionate terms before presenting the care offer.