Ulta Beauty has 1,385 ads in the Meta Ad Library, and 1,385 were running when we read it on September 21, 2026. Below is a page of that creative, the formats it uses, and how long the ads stay up.
The creative read here is 65 percent video, 30 percent carousel, 4 percent single image. The median ad ran 26 days and the longest was still up at 27. 100 percent of everything Ulta Beauty has published on Meta is still delivering, which is a brand running breadth rather than retiring losers.
peak fall energy
Too Faced Peach Collection
Too Faced Peach Collection
Too Faced Peach Collection
peak fall energy
Your best hair days, ahead
FREE $32 Concealer Brush
Your best hair days, ahead
Too Faced Peach Collection
Discover Wellness at Ulta
Built to boost
Discover Wellness at Ulta
Your best hair days, ahead
Bold. Rich. Long-lasting.