196 video ads from 22 weight loss brands in the Meta Ad Library, 129 running now.
These are the video ads weight loss brands bought through Meta, the ads people see on Facebook and Instagram: 196 creatives from 22 advertisers, read from the Meta Ad Library on October 5, 2026, 129 of them still running. The median one ran 49 days and the longest 773.
Weight loss is the category Meta watches hardest, so the ads that survive review have stopped promising a number and sell a routine, a prescriber or a community instead.
Live ads first, then the ones that stopped most recently. Every card carries the advertiser that ran it and how long it ran.
+184 more weight loss video ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
The longest-running one from each advertiser, in its own words. Nobody keeps paying to deliver an ad that is not working, so these are the ones worth copying first.
Entrenador personal 24/7 en la aplicaciónBetterMe · ran 773 days
What's stopping you?Noom · running 551 days
Découvrez les NOUVEAUTÉS Weight WatchersWeightWatchers · running 195 days
1-Minute Quiz will Tell your Body Type & Best DietV Shred · running 191 days
Struggling With GLP-1 Support?SkinnyFit · running 166 days
Get Weight Loss Treatments Online — Fast, Easy, AffordableFella Health · ran 105 days
Learn more is the button on 46 percent of them, Install now on 31, Sign up on 8.
9 percent open with a question, 42 percent put a number in the first line, and 1 percent lead with an emoji.