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  1. Home/
  2. Ad libraries/
  3. Perfume ads

Perfume ads

49 fragrance brands have 143,542 ads in the Meta Ad Library between them, and 30,612 of those were running when we read it on September 21, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.

Fragrance is the hardest thing to sell on a screen, which is why this category leans harder on borrowed description - notes, occasions, comparisons to a bottle you already own - than any other.

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Advertisers
49
Ads listed by Meta
143,542
Running now
30,612
Shown on this page
1,457

Which fragrance brands run the most ads?

The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.

BrandAds in libraryRunning nowShown here
Bath & Body Works43730330
Dossier3,49869827
Scentbird1,88175530
CHANEL16,9922,55130
Sol de Janeiro1,58210030
YSL Beauty9,8991,38430
Victoria's Secret2,22446430
Oakcha1,58068730
Lancôme3,6931,07230
Armani beauty6,5951,88730
PHLUR39139130
ALT. Fragrances1,4341,43430
Jo Malone London2,32297530
Prada Beauty4,5031,62530
Valentino Beauty2,7501,24430
Versace1,87624926
Carolina Herrera9,1411,19030
Rabanne7,72684830
Jean Paul Gaultier6,88486730
Maison Margiela Fragrances1053730
MUGLER1,20910730
Viktor&Rolf Fragrances130630
Burberry1,21218130
Parfums de Marly3,43537130
Creed Fragrance1,23418630
Maison Francis Kurkdjian1,66934830
NEST New York12112130
Givenchy Beauty6942130
BYREDO4,42393030
Diptyque4,44866930
Skylar2,295030
Ellis Brooklyn61326130
The 7 Virtues22222230
snif16016030
DedCool22321329
Dior20,6755,02729
Aroma36072745830
Hotel Collection73945330
Pura959430
FragranceNet.com999930
Dior Beauty1,83714130
Glossier72914630
KAYALI2,83211830
TOM FORD336030
Gucci4,94881330
Tom Ford Beauty1,75058230
Gucci Beauty1021228
FragranceX.com9049228
Dolce&Gabbana Beauty1682030

Meta Ad Library, read September 21, 2026. Library and active counts are Meta’s own. 49 of these fragrance brands have enough creative on file for a page of their own.

What formats do perfume ads use?

carousel leads at 50 percent of the 1,457 creatives read here, with video at 40 percent and static at 10. Shop now carries 49 percent of the calls to action.

The median creative here ran 26 days and the longest was still up at 816. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working.

Perfume ad examples

One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.

  • FragranceX.com ad creative
    FragranceX.com
    Ran 816 days

    One Man Show Cologne Spray

  • Scentbird ad creative
    Scentbird
    Ran 715 days

    700+ fragrances from the brands you love

  • FragranceX.com ad creative
    FragranceX.com
    Ran 687 days

    Organza Perfume Spray

  • Ellis Brooklyn ad creative
    Ellis Brooklyn
    Ran 649 days

    NEW Sephora exclusive: MIAMI NECTAR

  • FragranceX.com ad creative
    FragranceX.com
    Ran 578 days

    Pi Cologne Spray

  • FragranceX.com ad creative
    FragranceX.com
    Ran 523 days

    Pi Cologne Spray

  • FragranceX.com ad creative
    FragranceX.com
    Ran 521 days

    Plus Free Shipping!

  • FragranceNet.com ad creativeLive
    FragranceNet.com
    Ran 376 days

    Yatagan Edt Spray 4.2 Oz by Caron

  • Ellis Brooklyn ad creativeLive
    Ellis Brooklyn
    Ran 263 days

    Lush. Extravagant. Tempting.

  • Ellis Brooklyn ad creativeVideoLive
    Ellis Brooklyn
    Ran 253 days

    Addictive. Ethereal. Modern.

  • Ellis Brooklyn ad creativeVideo
    Ellis Brooklyn
    Ran 204 days

    Addictive. Ethereal. Modern.

  • Creed Fragrance ad creative
    Creed Fragrance
    Ran 198 days

    Women's Leather Sample Wallet - White

  • BYREDO ad creativeLive
    BYREDO
    Ran 195 days

    Discovery Set Nomade

  • BYREDO ad creativeLive
    BYREDO
    Ran 195 days

    Discovery Set Nomade

  • FragranceNet.com ad creativeLive
    FragranceNet.com
    Ran 194 days

    Aramis Edt Spray 3.7 Oz by Aramis

  • FragranceX.com ad creative
    FragranceX.com
    Ran 192 days

    Spring Sale Only $18.53

  • FragranceX.com ad creative
    FragranceX.com
    Ran 192 days

    Shop FragranceX

  • Dior ad creativeLive
    Dior
    Ran 191 days
  • FragranceNet.com ad creativeLive
    FragranceNet.com
    Ran 186 days

    Royall Muske Aftershave Lotion Cologne 8 Oz by Royall Fragrances

  • Ellis Brooklyn ad creativeVideoLive
    Ellis Brooklyn
    Ran 181 days

    Smells Like Sunshine, Bottled.

  • FragranceX.com ad creativeLive
    FragranceX.com
    Ran 178 days

    Ck Be Cologne 3.4 oz EDT Spray (Unisex) for Men| FragranceX.com

  • BYREDO ad creativeLive
    BYREDO
    Ran 170 days

    Discovery Set Nomade

  • Creed Fragrance ad creative
    Creed Fragrance
    Ran 169 days

    Official Creed Fragrances

  • FragranceX.com ad creativeLive
    FragranceX.com
    Ran 169 days

    Winter Sale: Perry Ellis 360 Cologne by Perry Ellis 3.4 oz EDT Spray for Men| FragranceX.com

Perfume offer ads

Discounts, bundles and free shipping, where the offer is the creative.

  • FragranceX.com ad creative
    FragranceX.com
    Ran 521 days

    Plus Free Shipping!

  • FragranceNet.com ad creativeLive
    FragranceNet.com
    Ran 376 days

    Yatagan Edt Spray 4.2 Oz by Caron

  • FragranceNet.com ad creativeLive
    FragranceNet.com
    Ran 194 days

    Aramis Edt Spray 3.7 Oz by Aramis

  • FragranceX.com ad creative
    FragranceX.com
    Ran 192 days

    Spring Sale Only $18.53

  • FragranceX.com ad creative
    FragranceX.com
    Ran 192 days

    Shop FragranceX

  • FragranceNet.com ad creativeLive
    FragranceNet.com
    Ran 186 days

    Royall Muske Aftershave Lotion Cologne 8 Oz by Royall Fragrances

  • FragranceX.com ad creativeLive
    FragranceX.com
    Ran 178 days

    Ck Be Cologne 3.4 oz EDT Spray (Unisex) for Men| FragranceX.com

  • FragranceX.com ad creativeLive
    FragranceX.com
    Ran 169 days

    Winter Sale: Perry Ellis 360 Cologne by Perry Ellis 3.4 oz EDT Spray for Men| FragranceX.com

Perfume educational ads

The ad teaches something before it asks for anything.

  • Dossier ad creative
    Dossier
    Ran 140 days

    Ambery Cedarwood - Inspired by luxury fragrances - Woman - Perfume Dupe

  • ALT. Fragrances ad creativeLive
    ALT. Fragrances
    Ran 123 days
  • ALT. Fragrances ad creativeLive
    ALT. Fragrances
    Ran 107 days

    Desserts You Wear, Not Eat

  • ALT. Fragrances ad creativeLive
    ALT. Fragrances
    Ran 67 days

    Get any 3 bottles for $99

  • NEST New York ad creativeVideoLive
    NEST New York
    Ran 63 days

    Lift Your Spirits

  • NEST New York ad creativeLive
    NEST New York
    Ran 60 days

    Cucumber & White Sage 3-Wick Candle

  • NEST New York ad creativeLive
    NEST New York
    Ran 60 days

    Grapefruit Votive Candle

  • ALT. Fragrances ad creativeLive
    ALT. Fragrances
    Ran 59 days

    Beautiful scents for less

Perfume launch and new product ads

Announcements, drops and restocks.

  • Ellis Brooklyn ad creative
    Ellis Brooklyn
    Ran 649 days

    NEW Sephora exclusive: MIAMI NECTAR

  • FragranceNet.com ad creativeLive
    FragranceNet.com
    Ran 376 days

    Yatagan Edt Spray 4.2 Oz by Caron

  • Ellis Brooklyn ad creativeVideoLive
    Ellis Brooklyn
    Ran 138 days

    Chic, Elevated, And Summer Ready

  • Ellis Brooklyn ad creativeLive
    Ellis Brooklyn
    Ran 128 days

    Chic, Elevated, And Summer Ready

  • ALT. Fragrances ad creativeLive
    ALT. Fragrances
    Ran 123 days
  • The 7 Virtues ad creativeVideoLive
    The 7 Virtues
    Ran 83 days

    Your New Go-to Gourmand

  • The 7 Virtues ad creativeVideoLive
    The 7 Virtues
    Ran 78 days

    Your New Go-to Gourmand

  • Ellis Brooklyn ad creativeVideo
    Ellis Brooklyn
    Ran 69 days

See the other 142,085 ads

This page shows 1,457 creatives. Meta lists 143,542 for these advertisers, and 30,612 are running right now. Sprites reads the whole library for the brands you follow across Meta, Google and LinkedIn, and runs your own campaigns off what it finds once you approve the change.

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