Describe the product and the audience. Sprites researches creators in the niche, checks fit against what they actually post, and delivers a shortlist with notes.
This template does the research a marketer does by hand when looking for smaller creators: searching the niche, opening profiles, reading recent posts, checking who they have already worked with, and deciding whether the audience overlaps with yours. Sprites runs that process through web research and returns a shortlist with the reasoning written down, so you can disagree with a pick and see why it was made.
Sprites does not have an influencer database and does not connect to TikTok, Instagram or YouTube analytics. Follower counts and engagement signals come from what is publicly visible, and Sprites says so on each entry rather than inventing a score. What it adds is judgment: whether the content style fits, whether the creator has posted competing brands, and the angle that would make a pitch land.
The shortlist feeds two next steps. The Influencer Outreach Email Generator turns it into personalized pitches your team sends. And if a creator partnership includes content you can use in ads, Sprites builds the Meta or TikTok campaign around it and stages it for approval.
Sprites turns your product and audience into search criteria: niche terms, adjacent communities, the content style that suits the brand, and hard exclusions.
Runs web research across platform pages, hashtags, roundups, podcasts and newsletters to build a candidate pool wider than a hashtag search alone.
Reads public profiles and recent posts, records themes, formats and sponsorships, and notes the signals that suggest a real audience rather than a bought one.
Scores fit against your criteria and writes the reasoning per creator, so your team can adjust the criteria and rerun rather than trust a black box.
Delivers the shortlist as a table you can export. Ask for outreach emails next, or for a paid campaign built around content from creators you sign.
A seeding list of small creators in a specific niche, each checked for content fit and prior sponsorships before any product ships.
Creators in a city or language market, where large influencer platforms have thin coverage and web research finds people the databases miss.
Newsletter writers, podcast hosts and LinkedIn voices in a professional category, where micro means a small but exact audience.
A researched shortlist per client workspace with written reasoning, ready to present to the client before outreach starts.
It reads what is publicly visible: follower counts, likes and comments on recent posts, the ratio between them, comment quality and posting consistency. Sprites has no access to platform analytics or a paid audience-quality API, so it reports these signals with the reasoning rather than a certified score.
Any platform with public profiles: TikTok, Instagram, YouTube, LinkedIn, Substack and podcasts. Coverage depends on what is visible on the web, so Sprites notes where a platform or niche returned few candidates.
Profile link, platform, visible follower range, content themes and formats, posting cadence, brands they have featured, a fit rating with the reason, and the angle to use in a first message.
It writes the outreach; your team sends it. Pair this template with the Influencer Outreach Email Generator to get a personalized pitch per creator on the shortlist. Sprites does not send email or DMs.
Yes. Sprites ships an official MCP server, so the same research runs from Claude, ChatGPT, Grok or any MCP-compatible assistant, or in the Sprites app.
Other prompts that run on the same agent. Browse the full gallery at /templates.
