Google Ads MCP for GitHub Copilot: setup in two minutes

1. Open the MCP configuration

   Run MCP: Add Server from the Command Palette and choose Workspace or Global. Workspace writes .vscode/mcp.json, which is worth committing so the team shares the same connector; Global keeps it to you across every project.

   VS Code

   Command Palette›MCP: Add Server›Workspace

2. Add Sprites as an HTTP server

   The top-level key is servers, not mcpServers, and a remote endpoint needs an explicit type of http. This is the shape VS Code and Copilot share.

   .vscode/mcp.json

   {
     "servers": {
       "sprites": {
         "type": "http",
         "url": "https://mcp.sprites.ai/mcp"
       }
     }
   }

3. Authenticate

   VS Code shows an Auth action above the server entry once the file is saved. Run it, sign in to Sprites in the browser window that opens, and approve the scopes.

   Spriteswants access on behalf of Copilot

   • Read your connected ad accounts and site data
   • Draft campaigns, creatives and pages for your approval
   • Apply only the changes you approve

   AllowCancel

4. Switch Copilot Chat to agent mode

   MCP tools are only offered to the agent. Pick Agent from the mode dropdown in Copilot Chat, then open the tool picker and confirm Sprites is listed.

   Agent modeCopilot Chat → mode dropdown

Google publishes its own Google Ads MCP server as open source. It has three tools — a GAQL query runner, resource metadata and a list of accessible accounts — and it is read-only by design: in Google’s words it "cannot modify bids, pause campaigns, or create new assets." Google does not host it. You run it locally with pipx or deploy it to your own Cloud Run, with your own OAuth credentials and a developer token.

If you want exact answers to reporting questions and are happy to run a Python package with your own credentials, Google’s server is excellent and free. Use Sprites when you want the answer to turn into a change — a budget moved, a keyword paused, a campaign launched — without hosting anything, or when Google Ads is one channel of several.

• With Sprites, how did Google Ads do last 30 days vs the 30 before?
• Use Sprites to find search terms that spent over $50 with no conversion last month.
• Ask Sprites to build a Search campaign for our pricing page at $80/day.
• Have Sprites raise the Brand — Exact budget to $65/day and tell me why first.
• With Sprites, which campaigns are losing impression share to budget rather than rank?

Open the Copilot Chat tool picker in agent mode; Sprites appears with its tools, each one toggleable.