Sprites runs a scheduled research pass over the web, Reddit, review sites and the answers ChatGPT, Perplexity and Gemini give about your category, then reports new mentions, sentiment and what to do about them.
This is a scheduled Autopilot, not a live social-listening feed. Sprites does not tap Facebook, Instagram, X or TikTok APIs to stream every post about you. What it does is run a thorough research pass on a schedule you set: web search for your brand, products and executives, Reddit threads and review sites where customers talk candidly, news and blog coverage, plus an AI visibility check that asks ChatGPT, Perplexity, Gemini and Google AI Overviews the questions your buyers ask and records whether you are named, how you are described and who is named instead.
Each run compares against the last one. You get what is new, what changed tone, where a competitor gained a mention you lost, and a short list of actions: a review worth replying to, a thread where a customer asked for a recommendation, a comparison page that describes you inaccurately, a query where you disappeared from the AI answer.
The report lands in your Sprites workspace on the schedule you chose. When an action is worth taking, the same agent can draft the reply, write the page that fixes the gap or plan the campaign, with every publish staged for approval.
You give Sprites the names, competitors and questions to track. It proposes additions from your site and category, such as product nicknames and comparison queries, and you approve the list.
On each run Sprites searches for the watchlist across the open web, Reddit, review platforms and news, opens the pages it finds and pulls the passages that mention you.
It asks the tracked questions in ChatGPT, Perplexity, Gemini and Google AI Overviews and records whether you appear, how you are described, and which competitors and sources are cited.
New, changed and disappeared mentions are separated from the noise. Sentiment shifts and competitor gains are called out explicitly.
A concise report is delivered in your workspace. For each action, Sprites can draft the reply or the content on request and stage anything that publishes for your approval.
One weekly report replaces manually googling yourself. Catch the review, the Reddit thread and the AI answer that names a competitor instead of you.
Measure whether your brand is being recommended by ChatGPT and Perplexity for your category, and get the content fixes that earn citations.
Track executives and product names for negative coverage across news, forums and reviews, with the context to decide whether to respond.
Run a monitor per client workspace and fold the findings into white-label reporting alongside ads and SEO results.
No. Sprites does not connect to social network APIs or stream posts as they happen. It runs a scheduled research pass over the web, Reddit, reviews, news and AI answers and reports the changes. For most teams a daily or weekly digest is what actually gets read.
Web search results, Reddit, review sites, news and blogs, plus the answers given by ChatGPT, Perplexity, Gemini and Google AI Overviews. Public social posts show up when they are indexed by search, but there is no direct feed from those platforms.
Yes. Add them to the watchlist and every run reports their mentions and AI-answer presence next to yours, so you see share of mention and which comparison queries they win.
The report flags it with the source and the exact wording, and Sprites can draft a response or the content that corrects the record. Nothing is posted or published by Sprites without your approval, and it does not post to social networks on your behalf.
Yes. Through the official Sprites MCP server you can ask Claude, ChatGPT, Grok or any MCP-compatible assistant for the latest monitor results or trigger a fresh run, using the same research and AI visibility tools.
Other prompts that run on the same agent. Browse the full gallery at /templates.
