Guides / Hire UGC
Billo for UGC ads
Billo is a pay-per-video creator marketplace. From $99 per video. The creator assigns all rights to you, for paid, owned and earned media, worldwide. The creator’s price for posting or for a partnership ad is extra, and unused balance is not a full refund.
About 1,900 US searches a month for “billo ugc”. Updated October 4, 2026.
| What is published | |
|---|---|
| Video | From $99 per video |
| Optional ops plan | $300/mo for 3 months, then $500/mo |
| Rights | The creator assigns all rights to you, for paid, owned and earned media, worldwide. |
| Watch-out | Unused balance refunds lose a 25% admin fee. |
The price
About 1,900 US searches a month are for Billo UGC. From $99 a video. Billo prices by length (15 seconds to 2 minutes) and creator tier and no longer publishes a full price table. Prepaid balance, valid 12 months The optional CreativeOps plan is $300/mo for 3 months, then $500/mo: Optional: AI scripts, mashups, analytics, creator matching.
Those sentences are the same ones on creator marketplaces and video ad pricing, so a change in Billo’s terms has one place to land.
The rights, and the extra
The creator assigns all rights to you, for paid, owned and earned media, worldwide. Creators set their own price for posting to their account or running as a Partnership or Spark ad. Editing, photos, and extra hooks are add-ons too.
If the handle matters, price it in the order. The mechanics on Meta are on partnership ads.
Who should use it
A brand that wants a finished creator video at a known starting price and is fine reviewing the draft. It is a poor fit if you wanted a $25 experiment with standardized unlimited usage. That is a different marketplace.
Unused balance refunds lose a 25% admin fee. Spend what you will film. The next question, platform versus an agency that runs the briefs, is on UGC agency vs platform.
Questions
How much is a Billo video?
From $99 a video. Billo prices by length (15 seconds to 2 minutes) and creator tier and no longer publishes a full price table.
Can I run a Billo video as an ad?
The creator assigns all rights to you, for paid, owned and earned media, worldwide.
Does the price include whitelisting?
Creators set their own price for posting to their account or running as a Partnership or Spark ad.
Keep going
Put it in the account
Connect the ad account. Sprites reads it, drafts the change, and waits for your approval before anything spends.
Start 7-day trial →Rather talk it through? Book a demo