Guides / Hire UGC
Insense for brands
Insense is a subscription creator marketplace. $400-$500/mo + creators. Creators start around $100 a video, and the Brand plan adds a percent on what you pay them. Partnership ad connections are a further monthly add-on.
About 12,100 US searches a month for “insense”. Updated October 4, 2026.
| Published | |
|---|---|
| Entry | $400-$500/mo + creators |
| Brand plan | $500/mo quarterly, $400/mo yearly |
| A video, with the fee | A $100 creator plus the 20% fee is $120. Add the $500 Brand subscription: $170 a video at 10 a month, $220 at 5. |
| Partnership add-on | Partnership Ads connections cost $125 a month for five. |
Subscription plus the creator
About 12,100 US searches a month are for Insense, a mix of creators logging in and brands comparing tools. A $100 creator plus the 20% fee is $120. Add the $500 Brand subscription: $170 a video at 10 a month, $220 at 5.
Trial: $650 for 1 month, Rolls into Brand unless cancelled. Brand: $500/mo quarterly, $400/mo yearly. Agency: $800/mo quarterly, $640/mo yearly, Up to 5 brands; 7% fee on creator payments.
Rights and the handle
Perpetual digital rights once content is approved and paid; the creator keeps ownership. How long it runs as a creator-handle ad is set in the brief. Partnership Ads connections cost $125 a month for five. Extra seats are $30 a month, extra brands $100. Broadcast and offline use are bought separately.
How partnership ads work once you have paid for the connection is on Meta partnership ads.
When the subscription is worth it
When you will hire enough creators in a month that the subscription plus the percent is cheaper than negotiating every license, and you want campaigns rather than one-off gigs. A single video a quarter does not need a subscription.
Billo’s pay-per-video alternative is on Billo. Both sit in the marketplace comparison.
Questions
How much does Insense cost a brand?
$400-$500/mo + creators. A $100 creator plus the 20% fee is $120. Add the $500 Brand subscription: $170 a video at 10 a month, $220 at 5.
Are partnership ads included?
Partnership Ads connections cost $125 a month for five.
Who owns the content?
Perpetual digital rights once content is approved and paid; the creator keeps ownership. How long it runs as a creator-handle ad is set in the brief.
Keep going
Put it in the account
Connect the ad account. Sprites reads it, drafts the change, and waits for your approval before anything spends.
Start 7-day trial →Rather talk it through? Book a demo