Sprites
Perplexity173d livePerplexity Computer
Add Sprites to Gemini
Available on Gemini CLI, free and paid, on macOS, Linux and Windows. You need a Sprites account with your channels already connected — the connector acts on that connection, so Gemini never handles a platform credential.
Open the Gemini settings file
Gemini CLI keeps MCP servers in its settings JSON. Use ~/.gemini/settings.json to have Sprites available everywhere, or .gemini/settings.json inside a project to scope it there.
Gemini CLI~/.geminisettings.jsonAdd Sprites under mcpServers
Use httpUrl, not url or command — that is the key Gemini CLI reads for a streamable HTTP endpoint. A url entry is treated as SSE and a command entry as a local process, and neither is what this is.
~/.gemini/settings.json{ "mcpServers": { "sprites": { "httpUrl": "https://mcp.sprites.ai/mcp" } } }Sign in
Gemini CLI supports OAuth 2.0 for remote servers and discovers the authorization server from the endpoint itself. Restart the CLI, and the first call opens a browser for the Sprites consent screen; the token is stored in ~/.gemini/mcp-oauth-tokens.json.
Spriteswants access on behalf of Gemini- Read your connected ad accounts and site data
- Draft campaigns, creatives and pages for your approval
- Apply only the changes you approve
AllowCancelCheck it landed
Type /mcp in the CLI to list every server and the tools it exposes, or run gemini mcp list from a shell to see connection status without opening a session.
Terminalgemini mcp list
Which Gemini surface you are on
Only the surfaces below are documented here. Where we have not verified a path, the page says so rather than implying the setup is the same everywhere.
Gemini CLIVerified
mcpServers in ~/.gemini/settings.json, using httpUrl for a streamable HTTP endpoint. OAuth is handled by the CLI.
Gemini app (consumer chat)Not verified
We have not verified a custom remote MCP path in the consumer Gemini app, so this page does not give steps for one. Use the CLI.
Gemini API and SDKsNot verified
Building your own client against the API is a different job from adding a connector, and is out of scope here.
What Gemini can reach
All 15 channels run through the one connector. Rows with a guide go deeper on that pairing; the rest are covered on the channel's own page.
| Channel | What Gemini does with it | Guide |
|---|---|---|
| Google Ads | The same Google account context Gemini already works in, without a second credential to manage. | Set up → |
| Meta | Creative fatigue per ad, learning-phase checks, new hooks previewed in the real placement. | Set up → |
| Cost per lead by job function, ABM account lists, sponsored content that converts. | Set up → | |
| TikTok | CPA and CTR for every ad, the next creative batch, and spend moved before the CPA drifts. | Set up → |
| Community targeting, subreddit-native copy, and the ad groups spending without converting. | Set up → | |
| GA4 | GA4 questions answered without opening an exploration or picking a dimension by hand. | Set up → |
| PostHog | Funnels, retention and trends by campaign, read-only, beside the spend that bought them. | Set up → |
| SEO | Search Console evidence in the terminal, next to the templates the fix will land in. | Set up → |
| AEO | Who gets cited by ChatGPT and Perplexity for your prompts, and the pages that change it. | Set up → |
| Shopify | SEO titles across the whole catalogue, collection pages, and product copy that ships on approval. | Set up → |
| GBP | Multi-location reads pinned to one listing at a time, so an answer cannot silently switch store. | Set up → |
| WordPress | Researched posts, page edits and metadata written into WordPress as drafts you approve. | Set up → |
| Webflow | Researched CMS posts, page metadata and copy edits, each an approval before it applies. | Set up → |
| Framer | Researched posts and SEO fields written into your Framer CMS, added after you approve. | Set up → |
| Zoho CRM | Pipeline and lead-source reporting beside ad spend, with approved lead, deal and note writes. | Set up → |
Marketing workflows worth doing in Gemini
The account and the analytics are already Google: Gemini reads Google Ads and GA4 alongside Search Console without leaving the family it belongs to.
Google Ads and GA4 in one diagnosis
The platform's conversion count against what analytics recorded, so a reporting gap is separated from a real drop.
Search Console technical investigation
Pages that lost position over 28 days, with the queries behind the loss, read from the terminal you are already fixing the site in.
Business Profile visibility review
Views, calls and direction requests per location, and which listings are incomplete enough to be dropping out of the map pack.
Ecommerce demand analysis
Item-scoped GA4 revenue against paid spend, to find the product whose demand is real and whose acquisition cost is not.
Permissions, approvals and authentication
You sign in with OAuth and the connector acts on your workspace. No API keys in a config file, no shared service account, and revoking the grant kills the very next call.
| Action | When it happens | What that covers |
|---|---|---|
| Read an account | On request | Spend, performance, search terms, rankings, catalogue |
| Draft a change | On request | Campaigns, creative, budgets, pages and posts |
| Apply a change | Only on your approval | Gemini returns the change as text; the approval waits for you in Sprites |
| Spend money | Only on your approval | New campaigns start paused unless you say otherwise |
| Revoke access | Instantly | The next call after a revoke fails, not the one after that |
Gemini MCP questions
Why httpUrl instead of url?
Gemini CLI reads httpUrl for a streamable HTTP endpoint. A url entry is treated as SSE and a command entry as a local process, so the wrong key connects to nothing and reports no tools.
Does Gemini CLI handle OAuth?
Yes. It supports OAuth 2.0 for remote servers, discovers the authorization server from the endpoint, opens a browser for consent and stores the token in ~/.gemini/mcp-oauth-tokens.json.
Can I use this in the Gemini app rather than the CLI?
Not from this page. We only publish steps for surfaces we have verified, and the custom remote MCP path in the consumer app is not one of them yet.
Can it change my ad accounts on its own?
No. Reads happen on request; every write comes back as a change you approve first, and new campaigns start paused. Nothing is applied because a model decided it should be.
How do I check it connected?
Type /mcp inside the CLI to list servers and their tools, or run gemini mcp list from a shell to see status without starting a session.
Background worth having first
What the protocol is, how the servers differ, and what separates an agent from an assistant with tools attached.
- What is MCPThe protocol in plain English: what a server is, and what the latest revision changed.
- MCP vs APIThey are layers, not rivals. The one property that separates them.
- Best MCP servers for marketersTwelve that do marketing work, sorted by job — remote or local, read or write.
- Best Claude connectors for marketersEvery endpoint called rather than copied from a directory.
- AI marketing agentsWhat they are, what they automate, and how to evaluate one.
- AI marketing agent vs ChatGPTFive things ChatGPT cannot do, and the one that changed recently.
- Connect Muse to your ad accountsMeta’s agent has no connector for any ad platform. What it takes to give it one.
Point Gemini at your ad accounts
One URL, one sign-in, and the next question you ask Gemini about your marketing gets answered from the live account.