Sprites
Perplexity133d livePerplexity Computer
Add Sprites to Gemini
Available on Gemini CLI, free and paid, on macOS, Linux and Windows. You need a Sprites account with Meta Ads already connected — the connector acts on that connection, so Gemini never handles a Meta credential.
Open the Gemini settings file
Gemini CLI keeps MCP servers in its settings JSON. Use ~/.gemini/settings.json to have Sprites available everywhere, or .gemini/settings.json inside a project to scope it there.
Gemini CLI~/.geminisettings.jsonAdd Sprites under mcpServers
Use httpUrl, not url or command — that is the key Gemini CLI reads for a streamable HTTP endpoint. A url entry is treated as SSE and a command entry as a local process, and neither is what this is.
~/.gemini/settings.json{ "mcpServers": { "sprites": { "httpUrl": "https://mcp.sprites.ai/mcp" } } }Sign in
Gemini CLI supports OAuth 2.0 for remote servers and discovers the authorization server from the endpoint itself. Restart the CLI, and the first call opens a browser for the Sprites consent screen; the token is stored in ~/.gemini/mcp-oauth-tokens.json.
Spriteswants access on behalf of Gemini- Read your connected ad accounts and site data
- Draft campaigns, creatives and pages for your approval
- Apply only the changes you approve
AllowCancelCheck it landed
Type /mcp in the CLI to list every server and the tools it exposes, or run gemini mcp list from a shell to see connection status without opening a session.
Terminalgemini mcp list
Run the first prompt
Ask Gemini this. It routes to a Sprites door, which reads your Meta Ads account and answers — no account to name, no confirmation to give first.
- With Sprites, which Meta creatives are fatiguing and what should replace them?
- Ask Sprites for 5 new hooks for our best-performing Instagram ad.
- Use Sprites to compare Meta ROAS this month against last month by ad set.
- Have Sprites check whether our ad sets are overlapping on audience.
- With Sprites, show me what our top 3 competitors are running on Meta right now.
Run `gemini mcp list`, or type /mcp inside the CLI — Sprites should show as connected with its tools listed.
What Gemini can do with Meta Ads
The same doors, whichever client you are in. The account and the analytics are already Google: Gemini reads Google Ads and GA4 alongside Search Console without leaving the family it belongs to.
See fatigue before the CPA does
Frequency, first-time impression ratio and the day a creative's CTR broke trend, per ad rather than per campaign.
Get new creative, not a brief
Hooks, headlines and image concepts drafted against what is already working, previewed in the real placement.
Untangle the ad sets
Audience overlap, learning-phase resets and the ad sets quietly bidding against each other.
Watch the competition
Live ads from any advertiser in the Meta ad library, read as angles rather than screenshots.
Launch across placements
Campaign, ad sets, audiences and ads in one editable proposal, with the creative attached.
Reallocate on evidence
Move budget to the ad set that earns it, with the before-and-after stated in the card.
How approvals work here
Gemini renders tool results as text, so a Meta change comes back written out rather than as a card. Nothing is applied until you approve it, and the approval waits for you in Sprites — open it there and the same run continues.
What it reads
- Campaigns, ad sets, ads, audiences and their status
- Spend, ROAS, CPA, CTR, frequency and placement breakdowns
- Creative assets and per-creative performance
- Public competitor ads from the Meta ad library
What it can change
- Create campaigns, ad sets, audiences and ads
- Budgets, schedules, statuses and targeting
- New creative, previewed in placement before anything ships
When it does not work in Gemini
Three things go wrong in this client specifically, and each has a one-line fix.
Gemini connects but reports no tools.
The entry is probably using url rather than httpUrl, so the CLI is speaking SSE to a streamable HTTP endpoint. Change the key and restart.
Edits to settings.json do nothing.
The CLI reads its settings at startup. Restart it, then re-check with /mcp.
A project file and your home file disagree.
.gemini/settings.json in the working directory takes precedence. Keep Sprites in one of the two rather than both.
Meta Ads and Gemini: questions
Which URL do I paste into Gemini?
https://mcp.sprites.ai/mcp. There is one endpoint and every client uses it — every OAuth grant is bound to exactly that address, so a variant of it will not be honoured.
Can Gemini change my Meta Ads account without asking?
Gemini renders tool results as text, so a Meta change comes back written out rather than as a card. Nothing is applied until you approve it, and the approval waits for you in Sprites — open it there and the same run continues.
Do I need a Meta Ads API key or developer token?
No. Meta Ads is connected once inside Sprites through Meta (Facebook and Instagram) Ads, and the connector acts on that connection. Gemini never sees a credential for it.
Why Gemini for Meta Ads specifically?
The account and the analytics are already Google: Gemini reads Google Ads and GA4 alongside Search Console without leaving the family it belongs to.
Do I need a Meta developer app or a system user token?
No. You connect Meta once inside Sprites with OAuth; the MCP connector then acts on that connection. Your agent never sees a token.
Can it publish an ad without me seeing it?
No. Creative comes back as a preview in the real placement, editable, and ships only when you approve it.
Keep going
The same Gemini connector reaches every other channel — nothing else to add.
Meta Ads, from Gemini
Paste one URL, sign in once, and the next Meta question you ask Gemini gets answered from the live account.