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What Sprites does on TikTok Ads
Every door runs the TikTok Ads specialist, which reads the account itself. You do not brief it on which account, campaign or page you mean.
Read performance by hook, not by campaign
Three-second hold, six-second hold and CPA per opening, so the pattern is visible before the spend is.
Keep the batch coming
New hooks and scripts drafted against the ones already earning, in the volume the platform demands.
Rotate before the drop
The day a creative's hold rate breaks trend, and what to swap in.
Spot the category move
What competitors are running now, read as angles you can test rather than clips you can watch.
Launch in the right shape
Campaign, ad groups and ads built for TikTok's structure, not a search campaign wearing a costume.
Stop feeding the losers
Ad-group spend moved onto the creatives that hold, with the trade stated in the card.
Connect TikTok Ads to your agent
One endpoint, five clients. Each guide is the exact path through that host's settings, the URL to paste, and the first prompt to run.
Your AI agent
Your ad accounts
ClaudeCursorCodexChatGPTGemini
Sprites
Google AdsMetaLinkedInTikTokReddit
Claude
The only host that draws the Sprites approval card in the chat, so you edit a budget or a headline in place and approve it without leaving the thread.
Approval card in the threadChatGPTDeveloper mode gives ChatGPT full read-and-write MCP tools rather than the search-and-fetch pair the built-in connectors are limited to, and the Apps SDK renders the Sprites card in the thread.
Approval card in the threadCodexMarketing work that belongs in a commit: Codex can read the landing page it is about to ship and brief Sprites on the campaign pointing at it, in one session.
Results as text · approve in SpritesCursorThe campaign and the page it points at live in the same window: change the pricing copy, then have Sprites update the ads that quote it, without a second tool.
Results as text · approve in SpritesGrokGrok reads the live timeline, so the same thread that spots a trend can brief the campaign that rides it.
Results as text · approve in SpritesGeminiThe account and the analytics are already Google: Gemini reads Google Ads and GA4 alongside Search Console without leaving the family it belongs to.
Results as text · approve in SpritesGitHub CopilotMarketing data inside the editor where the tracking code lives, so a conversion event can be checked against what GA4 actually recorded before the pull request is opened.
Results as text · approve in SpritesGoogle AntigravityOne MCP configuration shared by the IDE, the CLI, the SDK and Antigravity 2.0, so the connector is added once and every surface has it.
Results as text · approve in SpritesPrompts that work verbatim
Paste any of these into a connected client. Naming Sprites matters: without it, an agent will happily answer a TikTok question from public data rather than from your account.
- With Sprites, which TikTok hooks have the best 3-second hold this month?
- Ask Sprites for 6 new TikTok hooks based on our top performer.
- Use Sprites to find TikTok ad groups spending with no conversions in 7 days.
- Have Sprites launch a TikTok campaign for the summer bundle at $150/day.
- With Sprites, what are competitors running on TikTok in our category?
What it reads, and what it can change
Reads happen on request. Writes never happen unasked: every change to TikTok Ads is proposed, editable, and applied only when you approve it.
What it reads
- Campaigns, ad groups, ads and their status
- Spend, CPA, ROAS, CTR, hold rate and completion
- Creative assets and per-creative performance
- Public competitor creative in the category
What it can change
- Create campaigns, ad groups and ads
- Budgets, schedules, statuses and targeting
- New hooks and scripts, previewed before they ship
The doors behind it
- analyze — spend, CPA, ROAS, hold rate and hook-level performance
- create_creative — the next batch of hooks and scripts, drafted against the winners
- optimize — creative rotation, ad-group spend, learning-phase resets
- launch — campaign, ad groups and ads, built for the format
- research — what is running in the category right now
TikTok Ads MCP questions
Can it upload video?
It drafts hooks, scripts and concepts and proposes the ad; the video file itself is attached in the approval card before anything publishes.
Does it read Spark ads?
Yes — Spark ads appear alongside in-feed creative with their own performance, so a creator post that works is visible next to the ads it beats.
Is TikTok on the same MCP endpoint?
Yes. One URL covers every channel; the channel is chosen per request.
What if TikTok is not connected yet?
Sprites tells your agent exactly that and hands back a link to connect it. The run parks and resumes once the channel is live.
Does it work for agencies running many TikTok accounts?
Yes. The connector acts on the workspace you signed in with, so an agency switches account by switching workspace rather than by re-pasting a URL.
The rest of the connector
One URL covers every channel. These are the ones most often used beside this page.
Google Ads
Live performance, search-term waste, campaign builds and budget moves — every write gated.
6 doors · 13 setup guidesMeta AdsCreative fatigue per ad, audience overlap, new hooks previewed in the real placement.
6 doors · 13 setup guidesLinkedIn AdsCost per lead by job function, ABM account lists, sponsored content that converts.
4 doors · 13 setup guidesReddit AdsPerformance per subreddit, community-native copy, and the tourist traffic to cut.
5 doors · 13 setup guidesGoogle Analytics 4Ask GA4 a question and get the answer — including which channel actually caused it.
4 doors · 13 setup guidesSEO and Search ConsoleKeyword research, posts written into your CMS, and page edits that arrive as a diff.
4 doors · 13 setup guidesAI visibility (AEO)Who gets cited by ChatGPT and Perplexity for your prompts, and the pages that change it.
4 doors · 13 setup guidesShopifyProfit per product after ad cost, collection pages, and catalogue-true creative.
5 doors · 13 setup guidesGoogle Business ProfilePerformance per location, the listings missing fields, and posts that keep the map pack.
4 doors · 13 setup guidesPoint your agent at TikTok Ads
One URL, one sign-in, and the next TikTok question you ask gets answered from the live account.