SpritesAdd Sprites to Claude
Available on Free (one custom connector), Pro, Max, Team and Enterprise, on claude.ai, Claude Desktop and Claude Code. You need a Sprites account with LinkedIn Ads already connected — the connector acts on that connection, so Claude never handles a LinkedIn credential.
Open the connector settings
On a Free, Pro or Max plan, go to Settings, then Customize, then Connectors. On Team and Enterprise an Owner adds the connector once for the whole workspace under Organization settings → Connectors, and everyone else only clicks Connect.
ClaudeSettingsCustomizeConnectorsAdd a custom connector
Click the + button, then Add custom connector. On Team and Enterprise, hover Custom and choose Web. Paste the Sprites endpoint and click Add. Leave Advanced settings alone — Sprites publishes its own OAuth client metadata, so there is no client ID or secret to fill in.
Add custom connectorNameSpritesRemote MCP server URLhttps://mcp.sprites.ai/mcpSign in and approve the scopes
Click Connect. Claude opens the Sprites consent screen in a new tab. Sign in with the account your ad platforms are already connected to, review what Sprites is being allowed to do, and approve. The grant is revocable from Claude settings or from Sprites at any time, and the very next tool call after a revoke fails closed.
Spriteswants access on behalf of Claude- Read your connected ad accounts and site data
- Draft campaigns, creatives and pages for your approval
- Apply only the changes you approve
AllowCancelOr add it to Claude Code in one line
The terminal client takes the same endpoint. Run the command, then type /mcp inside Claude Code to finish the browser sign-in.
Terminalclaude mcp add --transport http sprites https://mcp.sprites.ai/mcp
Run the first prompt
Ask Claude this. It routes to a Sprites door, which reads your LinkedIn Ads account and answers — no account to name, no confirmation to give first.
- With Sprites, what is our LinkedIn CPL by job function this quarter?
- Use Sprites to build an ABM campaign for Series B fintechs in the US, 200-1000 employees.
- Ask Sprites which LinkedIn audiences are saturated and should be rotated.
- Have Sprites draft 3 new sponsored-content intros for our best-performing lead-gen form.
- With Sprites, compare LinkedIn spend and leads this month against last month.
Type "what can Sprites do?" — Claude lists the doors it can see. If it names analyze, launch and optimize, the connector is live.
What Claude can do with LinkedIn Ads
The same doors, whichever client you are in. The only host that draws the Sprites approval card in the chat, so you edit a budget or a headline in place and approve it without leaving the thread.
Cost per lead that names the segment
CPL by job function, seniority, company size and account, not one number for the whole account.
Build the ABM list in the chat
ICP criteria in, a matched company audience out, with the reach per tier stated before you spend.
Multi-thread the buying committee
Separate audiences for the champion, the economic buyer and the blocker, each with its own message.
Refresh sponsored content
New intros and creative drafted against what already converts, previewed in the feed.
Catch the quiet CPL drift
Frequency, audience saturation and the week the form fill rate started sliding.
Report without exporting
A period comparison your agent can read aloud, sourced from Campaign Manager rather than a slide.
How approvals work here
Claude draws the Sprites approval card in the thread. A LinkedIn change arrives with its before and after filled in, editable in place, and applies when you click approve.
What it reads
- Campaigns, campaign groups, creatives and audiences
- Spend, impressions, clicks, leads, CPL and form completion rate
- Demographic breakdowns: function, seniority, company, industry
- Matched-audience size and account coverage
What it can change
- Create campaigns, audiences, matched account lists and creatives
- Budgets, schedules, bids, targeting and status
- All of it gated behind an approval card
When it does not work in Claude
Three things go wrong in this client specifically, and each has a one-line fix.
The connector is added but Claude says it has no tools.
The OAuth handshake completed but the token is not being accepted. Disconnect and reconnect from Settings → Connectors; a stale grant from a previous session is the usual cause.
Claude asks which ad account you mean before it calls anything.
Tell it to just call Sprites. Sprites reads the account itself — it does not need the account named, and answering the question costs you a turn.
On Team or Enterprise the Connectors page has no Add button.
Only an Owner or Primary Owner can add a workspace connector. Ask them to add it once under Organization settings → Connectors; after that every member sees a Connect button.
LinkedIn Ads and Claude: questions
Which URL do I paste into Claude?
https://mcp.sprites.ai/mcp. There is one endpoint and every client uses it — every OAuth grant is bound to exactly that address, so a variant of it will not be honoured.
Can Claude change my LinkedIn Ads account without asking?
Claude draws the Sprites approval card in the thread. A LinkedIn change arrives with its before and after filled in, editable in place, and applies when you click approve.
Do I need a LinkedIn Ads API key or developer token?
No. LinkedIn Ads is connected once inside Sprites through LinkedIn Campaign Manager, and the connector acts on that connection. Claude never sees a credential for it.
Why Claude for LinkedIn Ads specifically?
The only host that draws the Sprites approval card in the chat, so you edit a budget or a headline in place and approve it without leaving the thread.
Does it work with LinkedIn lead-gen forms?
Yes. Form completion rate and cost per lead are read per campaign and per segment, and new lead-gen campaigns are built with the form attached.
Can it upload a target account list?
It builds one. Give it the ICP criteria and it matches companies into a LinkedIn matched audience, showing the reach per tier before anything runs.
Keep going
The same Claude connector reaches every other channel — nothing else to add.
LinkedIn Ads, from Claude
Paste one URL, sign in once, and the next LinkedIn question you ask Claude gets answered from the live account.