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Run and Optimize Ads

Goal Optimization (ROAS & CPL)

Goal Optimization (ROAS & CPL)

AI-driven ROAS and CPL improvements across all ad accounts

Meta Ads

Meta Ads

Scale Facebook & Instagram campaigns with AI

Google Ads

Google Ads

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B2B ABM

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Account-based marketing and B2B lead generation

D2C, Ecommerce & Brands

D2C, Ecommerce & Brands

Scale direct-to-consumer and ecommerce campaigns

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Sprites MCP · Agents · Windsurf

Connect Windsurf to Ads, Analytics and SEO Data

Windsurf configures MCP servers in ~/.codeium/windsurf/mcp_config.json, using serverUrl for a remote one, and Cascade lets you toggle individual tools. Sprites is the server that carries marketing data, and the per-tool control matters here because Cascade will only hold a hundred tools at once.

MCP server URLhttps://mcp.sprites.ai/mcp
Set it upWhat it can reach

10 channels · 3 steps · updated September 8, 2026

WindsurfSprites connected

Where is Google Ads wasting money this month?

Spritesoptimizerunning
  • Reading 4 campaigns, 61 ad groups
  • Pulling search terms, 34 days
  • Scoring waste against conversions
SpritesGoogle AdsNeeds your approval
  • Generic — Broad$1,240 · 0 convPause−$1,240
  • "free crm software"search termNegate−$380
  • Brand — ExactIS lost to budget 41%Raise+$25/day
SpritesMetaNeeds your approval
Perplexity133d livePerplexity Computer
Framerran 86dcomment TOP5 and i’ll DM you the full video breaking down 5
Descriptran 124dEdit audio, video, text & layout - with one AI-powered toolLearn More
SpritesLinkedInNeeds your approval
Create ABM campaignNo account list→412 accounts · 3 committee audiences · $220/day

Champion, economic buyer and blocker each get their own message. Starts paused.

3 changes proposed · nothing appliedReview
SetupChannelsWorkflowsApprovalsFAQ

Add Sprites to Windsurf

Available on Windsurf on macOS, Linux and Windows. You need a Sprites account with your channels already connected — the connector acts on that connection, so Windsurf never handles a platform credential.

  1. Open the Windsurf MCP config

    Windsurf keeps its servers in ~/.codeium/windsurf/mcp_config.json, or %USERPROFILE%\.codeium\windsurf\mcp_config.json on Windows.

    Windsurf
    ~/.codeium/windsurf›mcp_config.json
  2. Add Sprites with serverUrl

    A remote server uses serverUrl in place of command. Windsurf also interpolates ${env:VAR_NAME} inside serverUrl and headers, so nothing secret has to be written into the file.

    ~/.codeium/windsurf/mcp_config.json
    {
      "mcpServers": {
        "sprites": {
          "serverUrl": "https://mcp.sprites.ai/mcp"
        }
      }
    }
  3. Sign in and pick your tools

    Reload Windsurf and complete the Sprites consent screen from the Cascade MCP panel. Cascade loads at most 100 tools at once across every server, so switch off the ones a project does not need rather than letting the limit choose for you.

    Spriteswants access on behalf of Windsurf
    • Read your connected ad accounts and site data
    • Draft campaigns, creatives and pages for your approval
    • Apply only the changes you approve
    AllowCancel

What Windsurf can reach

All ten channels run through the one connector. Rows with a guide go deeper on that pairing; the rest are covered on the channel's own page.

ChannelWhat Windsurf does with itGuide
Google AdsAccount performance available to Cascade while the landing page is open.Channel →
MetaCreative fatigue per ad, audience overlap, new hooks previewed in the real placement.Channel →
LinkedInCost per lead by job function, ABM account lists, sponsored content that converts.Channel →
TikTokHook-level hold rates, the next creative batch, and rotation before the CPA moves.Channel →
RedditPerformance per subreddit, community-native copy, and the tourist traffic to cut.Channel →
GA4Live GA4 beside the instrumentation, which is where a tracking bug is cheapest to find.Channel →
SEOSearch Console evidence in the editor that owns the template.Channel →
AEOWho gets cited by ChatGPT and Perplexity for your prompts, and the pages that change it.Channel →
ShopifyProfit per product after ad cost, collection pages, and catalogue-true creative.Channel →
GBPPerformance per location, the listings missing fields, and posts that keep the map pack.Channel →

Marketing workflows worth doing in Windsurf

Cascade can hold the marketing tools alongside the codebase, with per-tool toggles so only the ones a task needs are active.

Check tracking against live analytics

Read what GA4 recorded next to the code that sends it, without a deploy in between.

Fix pages with Search Console open

The URLs that lost position, available while the template that produces them is on screen.

Keep only the tools a task needs

Cascade caps active tools at a hundred, so switch on the channel you are working in and leave the rest off.

Build against real account shape

Develop an internal marketing utility with the live account answering rather than a fixture.

Permissions, approvals and authentication

You sign in with OAuth and the connector acts on your workspace. No API keys in a config file, no shared service account, and revoking the grant kills the very next call.

ActionWhen it happensWhat that covers
Read an accountOn requestSpend, performance, search terms, rankings, catalogue
Draft a changeOn requestCampaigns, creative, budgets, pages and posts
Apply a changeOnly on your approvalWindsurf returns the change as text; the approval waits for you in Sprites
Spend moneyOnly on your approvalNew campaigns start paused unless you say otherwise
Revoke accessInstantlyThe next call after a revoke fails, not the one after that

Windsurf MCP questions

Some tools never show up.

Cascade loads at most 100 tools across every configured server and drops the rest without saying so. Disable servers or individual tools you are not using.

Where does the config live?

~/.codeium/windsurf/mcp_config.json, or %USERPROFILE%\.codeium\windsurf\mcp_config.json on Windows.

Can I keep secrets out of the file?

Yes — serverUrl and headers both support ${env:VAR_NAME} interpolation. With Sprites you generally have nothing to put there anyway, since it authenticates over OAuth.

Can it change my ad accounts on its own?

No. Reads happen on request; every write comes back as a change you approve first, and new campaigns start paused. Nothing is applied because a model decided it should be.

Does Windsurf have channel-specific guides?

Not yet. Windsurf starts as a hub, and a channel guide gets its own page when the pair shows real demand or the workflow differs enough from every other editor to be worth its own URL.

Similar agents

Chosen because they are set up and used the same way, not because they are the most popular.

All agents→
CursorClineGitHub Copilot

Point Windsurf at your ad accounts

One URL, one sign-in, and the next question you ask Windsurf about your marketing gets answered from the live account.

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