Sprites MCP · WordPress MCP server · ChatGPT

WordPress MCP for ChatGPT: setup in two minutes

Add https://mcp.sprites.ai/mcp as a custom MCP connector in ChatGPT, sign in to Sprites, and ChatGPT can read your WordPress account and propose changes to it. Setup takes about two minutes and needs no API key. Every write comes back as an approval before it touches the account.

MCP server URLhttps://mcp.sprites.ai/mcp

5 steps · about 2 minutes

ChatGPTSprites connected

Write a post on WordPress speed optimization and draft it on the site.

Spriteswrite_seo_blog_postrunning
SpritesWordPressNeeds your approval
NNorthbound /blog/wordpress-speed-optimization

WordPress speed optimization: what actually moves LCP

The four changes that move Core Web Vitals on a real WordPress install, and the six plugins that promise it and do not.

Draft created · not publishedReview

Add Sprites to ChatGPT

Available on Plus, Pro, Business, Enterprise and Edu, on the web app. Not available on Free. You need a Sprites account with WordPress already connected — the connector acts on that connection, so ChatGPT never handles a WordPress credential.

  1. Turn on developer mode

    Open Settings, go to Security and login, and switch Developer mode on. ChatGPT shows a warning that custom connectors run third-party code on your behalf — read it and accept. On Business and Enterprise workspaces an admin has to allow developer mode first.

    Developer modeSettings → Security and login
  2. Create the Sprites app

    Go to Settings → Plugins — this section used to be called Connectors, which is why older guides send you to an Advanced tab that no longer exists. Press the + button to create a developer-mode app.

    ChatGPT
    SettingsPlugins+ Create
  3. Paste the endpoint and choose OAuth

    Give it a name and description, paste the Sprites endpoint, and set Authentication to OAuth. Tick the box confirming you trust the application, then click Create.

    Create app
    NameSpritesMCP server URLhttps://mcp.sprites.ai/mcpAuthenticationOAuth
  4. Sign in and approve the scopes

    Connect the new app. ChatGPT sends you to the Sprites consent screen; sign in with the account holding your ad platforms and approve. The app then appears under Drafts in app settings and in the composer under the Developer mode tool.

    Spriteswants access on behalf of ChatGPT
    • Read your connected ad accounts and site data
    • Draft campaigns, creatives and pages for your approval
    • Apply only the changes you approve
    AllowCancel

Official WordPress MCP vs Sprites MCP

WordPress.com runs its own MCP server at public-api.wordpress.com/wpcom/v2/mcp/v1. Here is what each one covers, so you can pick the one that fits in ChatGPT — or connect both.

WordPress.com hosts its own MCP server, now able to write: 19 abilities across posts, pages, comments, categories, tags and media, each switched on individually in your MCP settings, with the agent describing every change and asking before it applies. Writes need a paid WordPress.com plan. Self-hosted WordPress has no hosted equivalent; its official route is the WordPress/mcp-adapter plugin over the Abilities API in WordPress 6.9.

WordPress.com’s official WordPress.com MCP server compared with the Sprites MCP server
WordPress.com officialpublic-api.wordpress.com/wpcom/v2/mcp/v1Sprites MCPapproval-gated
Which WordPressWordPress.com sites; self-hosted sites install the MCP Adapter plugin insteadSelf-hosted WordPress, over the REST API with an application password or the Sprites plugin
What it writesPosts, pages, comments, categories, tags and media, each toggled on separatelyPosts and page edits, with metadata, schema and internal links set
Before a change appliesThe agent describes it and asks you to confirm in the chatA draft or a diff you review; going live is a separate approval
What it knows about SEOYour site’s content, analytics and settingsYour site plus Search Console, keyword data and what already ranks
Choosing what to writeLeft to the model and your promptResearched: the keyword, the gap, and the pages that should link to it

If you run WordPress.com and want to draft or tidy content from a chat, its own server is well built — every write is confirmed and every operation can be switched off. Use Sprites when the question is what to write and why: it reads Search Console and keyword data first, works on self-hosted sites without a plugin, and holds every post and edit as a draft you approve.

Run the first prompt

Ask ChatGPT this. It routes to a Sprites door, which reads your WordPress account and answers — no account to name, no confirmation to give first.

  • With Sprites, write a post on "wordpress speed optimization" and draft it in WordPress.
  • Ask Sprites which WordPress pages lost position in the last 28 days and why.
  • Use Sprites to rewrite the meta title and description on our /pricing page.
  • Have Sprites add an FAQ section with schema to the three posts that get AI Overview impressions.
  • With Sprites, cluster our blog by intent and tell me which posts cannibalise each other.

Open the composer's Developer mode tool and confirm Sprites is listed with its tools enabled, then ask it what it can do.

What ChatGPT can do with WordPress

The same doors, whichever client you are in. Developer mode gives ChatGPT full read-and-write MCP tools rather than the search-and-fetch pair the built-in connectors are limited to, and the Apps SDK renders the Sprites card in the thread.

The post lands in WordPress, not in the chat

A draft in your posts list with the title, excerpt, focus keyphrase, meta description and internal links already filled in — not a wall of text you have to paste and reformat.

It has read your site first

Internal links point at pages that exist, and the voice matches what is already published, because Sprites crawled the site before it wrote anything.

Page edits arrive as a diff

You see which block changes before anything touches the live site. No agent rewriting a page you cannot recover.

Metadata and schema written with the page

Titles, descriptions, headings and FAQ schema produced alongside the body rather than bolted on by a plugin afterwards.

Search Console is in the same conversation

Queries you rank 8–20 for, pages that slipped, and the post that would close the gap — asked and answered without changing tools.

Publishing is always a separate yes

Every write, a draft included, is proposed for your approval first, and going live on your domain is its own separate approval.

How approvals work here

ChatGPT draws the Sprites approval card in the thread. A WordPress change arrives with its before and after filled in, editable in place, and applies when you click approve.

What it reads

  • Your published posts, pages, categories and internal link structure
  • Search Console queries, impressions, clicks and average position
  • Keyword volume, difficulty and what currently ranks
  • Existing titles, meta descriptions and schema

What it can change

  • Posts and pages, created as drafts
  • Titles, meta descriptions, focus keyphrases, headings and FAQ schema
  • Edits to existing pages, delivered as a reviewable diff
  • Publishing is a separate, explicit approval — never implied by a draft

When it does not work in ChatGPT

Three things go wrong in this client specifically, and each has a one-line fix.

There is no Advanced tab under Connectors.

Connectors was renamed Plugins, and developer mode moved to Settings → Security and login. Follow the path above rather than an older guide.

Sprites answers but the approval card never appears.

Developer mode is off, or the app was created before you turned it on. The card is an Apps SDK surface and only renders for a developer-mode app.

The tools stop appearing after a Sprites release.

ChatGPT caches the tool list. Use Refresh on the app in settings to pull the current tools and server instructions.

WordPress and ChatGPT: questions

Which URL do I paste into ChatGPT?

https://mcp.sprites.ai/mcp. There is one endpoint and every client uses it — every OAuth grant is bound to exactly that address, so a variant of it will not be honoured.

Can ChatGPT change my WordPress account without asking?

ChatGPT draws the Sprites approval card in the thread. A WordPress change arrives with its before and after filled in, editable in place, and applies when you click approve.

Do I need a WordPress API key or developer token?

No. WordPress is connected once inside Sprites through WordPress (Application Password or the Sprites plugin), and the connector acts on that connection. ChatGPT never sees a credential for it.

Why ChatGPT for WordPress specifically?

Developer mode gives ChatGPT full read-and-write MCP tools rather than the search-and-fetch pair the built-in connectors are limited to, and the Apps SDK renders the Sprites card in the thread.

Is there an official WordPress MCP server?

Two, one for each kind of WordPress. WordPress.com hosts an MCP server with write tools for posts, pages, comments, media and taxonomies, each change confirmed by you. Self-hosted sites use the official WordPress/mcp-adapter plugin, which exposes the Abilities API from WordPress 6.9 as MCP tools. Automattic’s earlier wordpress-mcp repository has been archived, so any guide telling you to install that one is out of date.

What is the difference between that and Sprites?

The adapter exposes WordPress to a model. It does not do the research, know what already ranks, read Search Console, or write in your voice — it gives an agent the ability to create a post, and leaves the deciding to whatever is on the other end. Sprites is the other end.

Keep going

The same ChatGPT connector reaches every other channel — nothing else to add.

All WordPress guides

WordPress, from ChatGPT

Paste one URL, sign in once, and the next WordPress question you ask ChatGPT gets answered from the live account.