TikTok · safe zone
On a 1080x1920 TikTok, keep 130px at the top, 484px at the bottom, 44px on the left and 140px on the right clear. Text and logos go in the 896x1306 area left in the middle.
$1 today. Cancel anytime before day 7.
Every band in pixels on the platform's own canvas. Design inside the dashed area.
In-feed: 130px top (7%), 484px bottom (25%), 44px left, 140px right on 1080x1920. Safe area 896x1306. TikTok draws the account name, the caption and the call to action across the bottom and the like, comment, share and profile rail down the right.
The same zone over a real TikTok ad from the ads library.
From TikTok's Ads Manager help center.
For You feed
TikTok lists minimums rather than a required size; 1080x1920 is the full-screen frame. Bitrate of at least 516kbps. The caption cannot carry links, @ mentions or hashtags.
For You feed
Boosts an existing organic post, so the handle, caption and comments are the creator's own.
97.7% of video TikTok ads in the Sprites ads library run at 9:16.
The bottom band is the big one. The account name, up to four lines of caption, the sound and the call-to-action button stack there, and a longer caption pushes them higher. 484px holds for a full caption.
The right 140px is the action rail: profile, like, comment, save, share. Text that runs to the right edge goes under it.
TikTok publishes this zone as a downloadable overlay rather than as numbers. The pixels here are that overlay's reading at a full caption, so a creative that respects them clears every caption length.
The same 9:16 cut runs on Instagram Reels, YouTube Shorts and Snapchat, each with its own zone. All TikTok sizes are on TikTok ad specs.
Ask Sprites for TikTok image ads and it builds one creative, then recomposes it to each size below in the same run. No cropping by hand, no second brief.
The part of a 1080x1920 ad nothing covers: 130px from the top, 484px from the bottom, 44px from the left and 140px from the right. That leaves 896x1306 in the middle.
The account name, the caption (up to four lines before truncation), the sound line and the call-to-action button.
Yes, with the caption. TikTok says the covered area grows as the caption gets longer, so design for a full four-line caption.
No. Instagram Reels keeps 269px at the top and 672px at the bottom of the same 1080x1920 frame, more than TikTok on both. A creative that clears Reels clears TikTok.
Sprites builds image ads in every placement size for Meta, Google, LinkedIn, Reddit and TikTok from one prompt.
