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Competitive ad intelligence

AppLovin’s Own Ads on Meta, Google and LinkedIn

Business · AI · B2B · SaaS · 9k Facebook followers

These are the ads AppLovin buys for itself. Looking for ads running on the AppLovin network? See the AppLovin ads library.

MetaGoogleLinkedIn
966in public ad libraries339on Meta371on Google256on LinkedIn16dlongest Meta run50Ad Score

Public ad libraries checked Sep 18

AppLovin ad creative

AppLovin Facebook and Instagram Ads

339 in the library

Headlines, CTAs, landing pages and run length for every one

AppLovin LinkedIn Ads

256 in the library

Nothing live right now — every LinkedIn creative Sprites read had stopped delivering at the last check, the most recent 182d before it.

Headlines, CTAs, landing pages and run length for every one

AppLovin Google Ads

371 in the library

Headlines, CTAs, landing pages and run length for every one

Sprites analysis of AppLovin's ads

Sprites analysis · updated September 5, 2026

Four-day ad life

All 294 Meta ads launched in the last week. The longest run is four days.

Book a call

Every Meta destination is a demo or call-booking page. Copy promises 1B+ daily users.

Axon on LinkedIn

248 of 249 LinkedIn ads run as Axon by AppLovin. Sign-up lands on Axon's own site.

Analyze your brand in Sprites

AppLovin advertising snapshot

As of September 18, 2026, AppLovin has 966 detectable ads across Meta, Google and LinkedIn. Its longest-observed creative has run for 16 days. These observations come from public ad libraries; spend and performance are not disclosed.

Read the full read-out

Meta is video-led for AppLovin at 66% of 339 observed creatives, with the remainder split across the other two formats. That is a portfolio rather than a single bet, which typically indicates separate creative tracks running against different audiences.

31 creatives launched in the previous seven days, about 9% of the library. That is steady replacement rather than a burst, with enough new material to keep frequency down without rebuilding the account each week.

Paid traffic is split across 10 landing paths in the sampled creatives, led by applovin.com › en › advertorial-demo. Separate destinations per creative usually mean separate offers or separate audiences, and it is the clearest signal in a public library that an advertiser is segmenting rather than pushing everyone to one page.

AppLovin by channel

Facebook ad examples
Meta339 ads
Video
66%
Static
34%
Carousel
0%

Longest-running · 16 days

Reach high-value customers across 1B+ daily users on top mobile apps. Sign up and launch your first campaign.
Google371 ads
Markets
US, CA, DE, AU, ES, FR, NL, PT
Formats
94 text, 52 image, 225 video
Impression bands
none disclosed

Search headlines

  • AppLovin - Advertising Made Simple - Reach 1B + Potential Customers AppLovin targets the right users and shows them the ad most likely to drive a conversion . Reach high - intent shoppers across top mobile apps with ... AppLovin Advertisingwww.applovin.com/
  • AppLovin - AppLovin Corporation AppLovin targets the right users and shows them the ad most likely to drive a conversion . Profitable advertising made simple . Easily set up and scale ROAS optimized campaigns . Spend $ 5k , Get $ 5kwww.applovin.com/
  • Al - Powered Shopify Ads - Customers Ready to Buy - Launch in Minuteswww.applovin.com/
LinkedIn256 ads
Active in the last 30 days
1
Running at the last read
0
Single Image Ad
179

LinkedIn publishes run dates and impressions only for ads served in the EU: 75 of these 256 ads carry them, and the active counts cover those.

Disclosed targeting

location
APAC, North America and 2 others EMEA, South America
language
English

More from the index: Google ads examples · LinkedIn ad examples

AppLovin ad hooks and headlines

Turn these into your own creative
Opening lines quoted exactly as the libraries returned them, September 18, 2026. Hooks are the most transferable thing in a competitor's library.
ChannelHeadlineOpening line
GoogleAppLovin - Advertising Made Simple - Reach 1B + Potential Customers AppLovin targets the right users and shows them the ad most likely to drive a conversion . Reach high - intent shoppers across top mobile apps with ... AppLovin AdvertisingSpend $ 5k , Get $ 5k Al - Powered Advertising AppLovin Ads | Performance adverti ... Create Free Account
GoogleAppLovin - AppLovin Corporation AppLovin targets the right users and shows them the ad most likely to drive a conversion . Profitable advertising made simple . Easily set up and scale ROAS optimized campaigns . Spend $ 5k , Get $ 5kAppLovin Advertising Book a Call 1 Billion + Daily Active Users Go live in under an hour
GoogleAl - Powered Shopify Ads - Customers Ready to Buy - Launch in MinutesSelf - serve platform for Shopify . Any budget . Focus on real sales . Advertising for Shopify stores . Easy setup . Sta

Hooks are where a competitor’s library becomes your test plan. Creative analytics explains how to analyze ad creative element by element, and ad hook styles gives the taxonomy these openings fall into.

Where AppLovin sends the click

Landing-page paths

applovin.com › en › advertorial-demo
52 creatives
applovin.com › en › video-insights-demo
49 creatives
applovin.com › en › mobile-gaming-demo
47 creatives

Similar advertisers

How AppLovin advertises

Direct answers from the public Meta, Google and LinkedIn libraries checked September 18, 2026.

Does AppLovin run ads?

Yes. Sprites observed 966 AppLovin ads across Meta, Google, LinkedIn as of September 18, 2026.

Where does AppLovin advertise?

AppLovin was observed advertising on Meta, Google, LinkedIn. The current library includes 339 Meta ads, 371 Google ads and 256 LinkedIn ads.

How many ads does AppLovin run?

Sprites detected 966 ads in the latest public-library scan. This is an observed library total, not a claim that every ad is running simultaneously.

How much does AppLovin spend on ads?

Public ad libraries do not disclose exact cross-channel spend. Sprites models an estimated monthly range from the 3 observed channels; the Sprites report on this advertiser includes it.

What is AppLovin's advertising strategy?

As of September 18, 2026, AppLovin has 966 detectable ads across Meta, Google and LinkedIn. Its longest-observed creative has run for 16 days. These observations come from public ad libraries; spend and performance are not disclosed.

Where can I see examples of AppLovin ads?

Browse the creative gallery above for current and historical AppLovin ads, including formats, messaging, run lengths and landing-page destinations where the source libraries disclose them.

Data sources and limitations

Manage Google Ads with AI

The Meta Ad Library, the Google Ads Transparency Center and the LinkedIn Ad Library, queried directly for AppLovin on September 18, 2026. Spend is calculated using Sprites’ proprietary AI model; everything else is observed.

What is measured, modelled and never available
  • Measured.Creative, headlines, body copy, calls to action, landing-page destinations, formats, run dates, plus disclosed impression bands on Google and LinkedIn only. Meta video files expire at source, so some video entries carry no playable file.
  • Calculated.Only the monthly spend range, using Sprites’ proprietary AI model, with a confidence label per channel.
  • Never available.Click-through rate, cost per click, cost per mille, conversions, Google keyword lists and Meta audience targeting are published by none of these libraries.

Other advertisers in the library

Every company here has its ads read from the same three public libraries as AppLovin's. Open one to compare, or analyze it against your own account.

Every advertiser in the library
Advertisers in this library by ads observed. Open one to see its creative.
AdvertiserAds observedAnalyze
Canva30,937
ElevenLabs15,866
Rippling8,747
Cursor5,659
Legora5,362
Replit4,726
Decagon3,386
Framer3,263
Manus3,089
Descript2,523
Sierra2,508
Grammarly2,416
Lovable2,338
Harvey2,233
Base442,208
Perplexity2,203
Emergent2,132
Superhuman1,898
Photoroom1,702
beehiiv1,626
Plaud1,620
Function Health1,587
Gamma1,547
OpenAI1,491
Suno1,403
Granola1,342
Superpower1,317
Speak1,236
Luma1,213
Viktor1,180
Otter1,179
Runway1,137
Anthropic1,049
Bland1,004
Wispr Flow978
Warp955
Shopify906
Attio903
GoDaddy896
Surfshark893
HeyGen878
Ro810
Wix805
Bolt.new783
11x765
Proton755
Opus Clip744
Motion (usemotion.com)712
PostHog712
Substack698
Eight Sleep694
NordVPN689
Clay688
Whop676
Whatnot660
Adobe658
Hostinger655
Vapi653
Noom634
Genspark620

Every other ads library

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