Competitive ad intelligence
Grammarly Ads
Software · AI · B2C · Prosumer · 6.6M Facebook followers
Spend intelligence
How hard are they pushing?
What Grammarly is putting behind 3 live channels, each month.
Public ad libraries checked Sep 5
Ads strategy
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Grammarly ad creative
Grammarly Facebook and Instagram Ads
526 in the library · 20 shownGrammarly LinkedIn Ads
1,011 in the library · 20 shownNothing live right now — every LinkedIn creative Sprites read had stopped delivering at the last check, the most recent 189d before it.
Ended
20 of 20 shown · no longer delivering at the last readGrammarly Google Ads
560 in the library · 3 shownSprites analysis of Grammarly's ads
Sprites analysis · updated August 29, 2026
Installs on Meta, students on Google, institutions on LinkedIn.
291 Meta paths reach free signup, 94 the App Store.
Grammarly's newest angle threatens students first: "Don't let AI flunk you."
Grammarly advertising snapshot
As of September 5, 2026, Grammarly has 2,097 detectable ads across Meta, Google and LinkedIn. Its longest-observed creative has run for 344 days. Download is its most common call to action. These observations come from public ad libraries; spend and performance are not disclosed.
Read the full read-out
Meta is video-led for Grammarly at 61% of 526 observed creatives, with the remainder split across the other two formats. That is a portfolio rather than a single bet, which typically indicates separate creative tracks running against different audiences.
4 creatives launched in the previous seven days, about 1% of the library. That is steady replacement rather than a burst, with enough new material to keep frequency down without rebuilding the account each week.
Paid traffic is split across 14 landing paths in the sampled creatives, led by /a. Separate destinations per creative usually mean separate offers or separate audiences, and it is the clearest signal in a public library that an advertiser is segmenting rather than pushing everyone to one page.
On LinkedIn the account leans on Message Ads sent from a named person rather than the company page. That format puts the ad in an inbox and reads as outreach, which is a different acquisition motion from the feed advertising running on Meta.
Grammarly partnership ads
29 ads across 19 creator and publisher pages.
Grammarly by channel
- Video
- 61%
- Static
- 37%
- Carousel
- 2%
- Launched in 7 days
- 4
Longest-running · 344 days
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- Markets
- ES, US, FR, NL, IT, PT, DE, PL
- Formats
- 407 text, 145 video, 8 image
- Impression bands
- 35k–40k, 50k–60k, 35k–40k
Search headlines
- Grammarly for Studentswww.grammarly.com/
- Accidental plagiarism? Not here.https://www.grammarly.com/a/students
- An AI glow-up for the A+ gradehttps://www.grammarly.com/a/students
- Active in the last 30 days
- ~4
- Running at the last read
- ~1
- Single Image Ad
- 246
- Text Ad
- 58
- Document Ad
- 54
- Video Ad
- 38
LinkedIn publishes run dates and impressions only for ads served in the EU: about 77 of these 1,011 ads carry them, and the active counts cover those.
Disclosed targeting
- location
- Slovakia, Angola and 62 others United States, Seychelles, Fiji, Namibia, Hungary, Latvia, Costa Rica, Malawi, Cyprus, Botswana, Greece, Trinidad and Tobago, Thailand, Guyana, Canada, Australia, Niger, Singapore, Afghanistan, South Korea, Samoa, Anguilla, Tonga, Sierra Leone, Macao SAR, Saint Vincent and the Grenadines, Maldives, Djibouti, Vanuatu, Belgium, Mozambique, Tanzania, Mexico, Austria, Barbados, Croatia, Bahrain, Italy, France, Qatar, Andorra, Oman, Democratic Republic of the Congo, Solomon Islands, Netherlands, Mongolia, Taiwan, Cameroon, Slovenia, Haiti, Saint Kitts and Nevis, Ukraine, Somalia, Liberia, Armenia, Saint Lucia, Czechia, Papua New Guinea, Mauritius, New Zealand, Laos, Senegal Targeting excludes Alexandria, LA, Richmond, VA and 29 others Joplin Metropolitan Area, North Platte, NE, Pensacola, FL, Sierra Vista, AZ, El Paso, TX, Greater Tucson Area, Elmira-Corning Area, Hastings, NE, Mobile Metropolitan Area, Lincoln, Nebraska Metropolitan Area, Shreveport, LA, Pittsburgh, PA, San Antonio, TX, Santa Barbara-Santa Maria Area, Charlotte, NC, Alpena, MI, Hattiesburg, MS, Bend, OR, Chicago, IL, Greater Casper Area, Riverton, WY, Buffalo, NY, Las Cruces, NM, Greater Boston, Kearney, NE, Laurel, MS, Fort Myers, FL, Petersburg, VA, San Luis Obispo, CA
- language
- English
Message Ads sent as Connor Eagan.
More from the index: Google ads examples · LinkedIn ad examples
Grammarly ad hooks and headlines
| Channel | Headline | Opening line |
|---|---|---|
| Grammarly for Students | Pull automatically generated citations from online sources directly from your web browser. | |
| Accidental plagiarism? Not here. | Put the A in GPA with Grammarly, which can now predict your grade and reader reactions. | |
| An AI glow-up for the A+ grade | Put the A in GPA with Grammarly, which can now predict your grade and reader reactions. | |
| Meta | — | The secret to doing it all isn’t doing more…it’s having the right tools👩🏽💻 If you’ve ever wondered how to balance e |
| Meta | — | My 9–5 might end, but my 5–9 is where I get to build the things I'm passionate about. ✨ One of those projects is my STE |
| Meta | Don't let AI flunk you | Submit with confidence knowing Grammarly helps keep your work original, cited, and yours. |
| Meta | Don't let AI flunk you | Submit with confidence knowing Grammarly helps keep your work original, cited, and yours. |
| Meta | Don't let AI flunk you | Submit with confidence knowing Grammarly helps keep your work original, cited, and yours. |
Hooks are where a competitor’s library becomes your test plan. Creative analytics explains how to analyze ad creative element by element, and ad hook styles gives the taxonomy these openings fall into.
Where Grammarly sends the click
Similar advertisers
How Grammarly advertises
Direct answers from the public Meta, Google and LinkedIn libraries checked September 5, 2026.
Does Grammarly run ads?
Yes. Sprites observed 2,097 Grammarly ads across Meta, Google, LinkedIn as of September 5, 2026.
Where does Grammarly advertise?
Grammarly was observed advertising on Meta, Google, LinkedIn. The current library includes 526 Meta ads, 560 Google ads and 1,011 LinkedIn ads.
How many ads does Grammarly run?
Sprites detected 2,097 ads in the latest public-library scan. This is an observed library total, not a claim that every ad is running simultaneously.
How much does Grammarly spend on ads?
Public ad libraries do not disclose exact cross-channel spend. Sprites models an estimated monthly range from the 3 observed channels; reveal it in the spend intelligence card above.
What is Grammarly's advertising strategy?
As of September 5, 2026, Grammarly has 2,097 detectable ads across Meta, Google and LinkedIn. Its longest-observed creative has run for 344 days. Download is its most common call to action. These observations come from public ad libraries; spend and performance are not disclosed.
Where can I see examples of Grammarly ads?
Browse the creative gallery above for current and historical Grammarly ads, including formats, messaging, run lengths and landing-page destinations where the source libraries disclose them.
Data sources and limitations
The Meta Ad Library, the Google Ads Transparency Center and the LinkedIn Ad Library, queried directly for Grammarly on September 5, 2026. Spend is calculated using Sprites’ proprietary AI model; everything else is observed.
What is measured, modelled and never available
- Measured.Creative, headlines, body copy, calls to action, landing-page destinations, formats, run dates, plus disclosed impression bands on Google and LinkedIn only. Meta video files expire at source, so some video entries carry no playable file.
- Calculated.Only the monthly spend range, using Sprites’ proprietary AI model, with a confidence label per channel.
- Never available.Click-through rate, cost per click, cost per mille, conversions, Google keyword lists and Meta audience targeting are published by none of these libraries.
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