Can Muse run a marketing report on a schedule?
Yes. Muse runs recurring tasks — daily check-ins, weekly summaries — until you cancel them, and each run appears in its Activity log. On its own, Muse has no ad data to report on. With a Custom Connector to Sprites, a single sentence sets up a Monday cross-channel brief written to Google Sheets, a daily pacing check that only speaks up when a campaign overspends, or a Friday sweep of wasted search terms.
Every Monday at 8am, send me last week’s ad performance.
Done — it’s in Upcoming. First run Monday. I’ll add a row per channel and flag anything that moved more than 20%.
Each is one sentence to Muse once the Sprites connector is in place. The cadence is the part you choose; where it lands is the part that decides whether anyone reads it.
“Every Monday at 8am, ask Sprites how Google Ads, Meta and LinkedIn did last week against the week before, and write it to my “Ad report” sheet.”
Each runSpend, conversions and CPA per channel, the biggest mover named, one line on why.
“Every weekday at 9am, check with Sprites whether any campaign is pacing more than 15% over its monthly budget. Only message me if one is.”
Each runSilence on a normal day. On a bad one, the campaign, the overspend and a proposed cap.
“Every Friday, ask Sprites for search terms that spent over $50 this week with no conversions, and draft negatives for my approval.”
Each runGrouped negative themes with their cost, held in Sprites as an approval.
“Every second Tuesday, ask Sprites which Meta ads have frequency over 3 and falling CTR, and suggest replacement angles.”
Each runThe individual ads turning, the day each one turned, three angles to test.
“On the 1st of each month, ask Sprites for Search Console queries ranking 5 to 15 with real impressions, and which page to improve for each.”
Each runQueries mapped to pages, with the one change most likely to move each.
“Every Thursday, ask Sprites whether ChatGPT, Claude and Perplexity mention us for our category prompts, and who they name instead.”
Each runCitation rate by engine, the competitors cited, and the pages behind the gap.
By asking. Say what to do and when — “every Monday at 8am” — and Muse confirms the schedule and lists the task under Upcoming. There is no cron syntax and no builder. To stop a routine, ask Muse to cancel it or remove it from Upcoming.
The ones already on your calendar. A weekly cross-channel brief, a daily spend-pacing check, a Friday search-term sweep, a fortnightly creative-fatigue check, a monthly look at rankings within reach, and a weekly check on whether AI engines cite you. Each needs live account data, which is what the Sprites connector supplies.
Somewhere a person already looks. Muse’s built-in connectors include Google Sheets, Docs, Gmail and Notion, so a report can be appended to a sheet, written up as a doc or drafted as an email to a client. A routine that only answers in a chat thread gets read twice and then ignored.
A scheduled run can propose a change, and through Sprites a proposal is all a run can make: the negative keywords or the budget cap wait in Sprites as an approval. The schedule does the noticing; a person still does the deciding, which is the right split for anything that spends money.
Either works. A Muse routine suits a report you read in Muse, with its output routed to your own sheets and inbox. Sprites also runs scheduled tasks itself, which suits monitoring that should keep going whichever assistant you use this month. Many teams run the brief in Muse and the guardrails in Sprites.
A custom connector has no settings form — Settings › Connectors only lists Meta’s built-ins. Paste this into any Muse conversation and it builds the integration, tests it, and saves it as a skill.
Build a custom connector to Sprites, my marketing operator.
Its MCP server is https://mcp.sprites.ai/mcp — a hosted, public HTTPS endpoint that speaks streamable HTTP. Connect to it, sign in when it asks, then list every tool it gives you and show me the results.
Once it works, save it as a reusable skill called "Sprites" so I can ask you about my ads and my site from any conversation.Muse: Connected to Sprites. I can see your ad accounts, analytics and site. Ask me anything about them — I’ll bring changes back for you to approve before anything is applied.
Every channel below runs through the same endpoint and the same grant. Connect a platform once inside Sprites and the agent never touches a credential for it.
The same plain statement the main guide makes, because it belongs on every page that tells someone to paste something.
Live today
Not verified yet
No separate charge. Each run draws on the weekly Muse token allowance: free, Power at $20 a month for 500M tokens a week, or Maximum at $100 for 3B. A daily multi-channel routine is where the free limit starts to pinch.
Yes. Muse works on its own Secure VM in Meta’s cloud, so a routine runs whether or not a device is open, and the result waits in the conversation and the Activity log.
Meta does not publish a cap. The practical limit is the token allowance, and the useful limit is lower: five routines someone reads beat twenty nobody does.
Connect your ad accounts to Sprites once. Muse, Claude, ChatGPT or any other client that speaks the protocol reads them from there — and every change waits for you.