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Run and Optimize Ads

Goal Optimization (ROAS & CPL)

Goal Optimization (ROAS & CPL)

AI-driven ROAS and CPL improvements across all ad accounts

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Scale Facebook & Instagram campaigns with AI

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Superpower logo

Competitive ad intelligence

Superpower Ads

Software company · B2C · Prosumer · Mobile

MetaGoogleLinkedIn

Spend intelligence

How hard are they pushing?

Estimated monthly spend limit

$··k–$···k

What Superpower is putting behind 3 live channels, each month.

876ads observed563Meta280Google33LinkedIn196dlongest run77Ad Score

Public ad libraries checked Aug 27

Ads strategy

Load Superpower's ads strategy and discuss it with

Opens an assistant with Superpower's channel mix, hooks, CTAs and landing pages loaded, ready to talk through what to copy.

Superpower ad creative

Superpower Facebook and Instagram Ads

563 in the library · 20 shown

Ended

16 of 20 shown · no longer delivering at the last read

Superpower LinkedIn Ads

33 in the library · 20 shown

Superpower Google Ads

280 in the library · 3 shown

Sprites analysis of Superpower's ads

Sprites analysis · updated August 29, 2026

Static where others film

Static carries 99 percent of Meta, inverting the whole set.

No buttons, no paths

No CTA button appears on 563 Meta ads. Paths captured for 23.

Blame reframe hook

Copy opens "Maybe it's not your willpower" and names two overlooked biomarkers.

Analyze your brand in Sprites→

Superpower advertising snapshot

As of August 27, 2026, Superpower has 876 detectable ads across Meta, Google and LinkedIn. Its longest-observed creative has run for 196 days. These observations come from public ad libraries; spend and performance are not disclosed.

Read the full read-out

Superpower runs an almost single-format library on Meta: 99% of the 563 creatives observed are static. A concentration that high usually means one production pipeline and one creative template being iterated, rather than a portfolio of formats tested against each other.

369 of those creatives launched in the previous seven days, roughly 66% of the library. Refresh at that rate is a volume-testing posture: creative is being produced faster than it can be individually judged, and the account is sorting winners in-flight.

Paid traffic is split across 5 landing paths in the sampled creatives, led by /lp/appetite-panel. Separate destinations per creative usually mean separate offers or separate audiences, and it is the clearest signal in a public library that an advertiser is segmenting rather than pushing everyone to one page.

On LinkedIn the account leans on Message Ads sent from a named person rather than the company page. That format puts the ad in an inbox and reads as outreach, which is a different acquisition motion from the feed advertising running on Meta.

Superpower partnership ads

8 ads across 5 creator and publisher pages.

Superpower by channel

Facebook ad examples→
Meta563 ads
Video
1%
Static
99%
Carousel
0%
Launched in 7 days
369

Longest-running · 196 days

Superpower
Google280 ads
Markets
US, DE, ES, FR
Formats
155 text, 4 image, 121 video
Impression bands
<1k

Search headlines

  • Perimenopause Blood Test - See What We Test - 100+ Biomarkers . One Draw Estradiol , cortisol , DHEA - S , thyroid and 100+ biomarkers in one at - home draw . $ 199 / yr . Going through perimenopause ? Test 100+ biomarkers . Personalized plan included . $ 199 / yr .www.superpower.com/
  • Full Hormone & Thyroid Panel - Perimenopause Blood Testwww.superpower.com/
  • Perimenopause Blood Test - $ 199 / Yr . HSA / FSA Eligible - Or Just a Bad ...www.superpower.com/
LinkedIn33 ads
Single Image Ad
20
Video Ad
10
Message Ad
2
Event Ad
1

LinkedIn publishes run dates and impressions only for ads served in the EU, and almost none of these 33 ads carry them, so how many are active cannot be said.

Disclosed targeting

None disclosed for these ads.

Message Ads sent as Aidan Murphy, Jacob Peters.

More from the index: Google ads examples · LinkedIn ad examples

Superpower ad hooks and headlines

Turn these into your own creative→
Opening lines quoted exactly as the libraries returned them, August 27, 2026. Hooks are the most transferable thing in a competitor's library.
ChannelHeadlineOpening line
GooglePerimenopause Blood Test - See What We Test - 100+ Biomarkers . One Draw Estradiol , cortisol , DHEA - S , thyroid and 100+ biomarkers in one at - home draw . $ 199 / yr . Going through perimenopause ? Test 100+ biomarkers . Personalized plan included . $ 199 / yr .See What We Test We Offer Nutrient & Antioxidant Panel And More . View Pricing . 100+ Biomarkers
GoogleFull Hormone & Thyroid Panel - Perimenopause Blood TestEstradiol , cortisol , DHEA - S , thyroid and 100+ biomarkers in one at - home draw . $ 199 / yr . Going through perimen
GooglePerimenopause Blood Test - $ 199 / Yr . HSA / FSA Eligible - Or Just a Bad ...Perimenopause can start in your mid - 30s . Your biomarkers show what's shifting and when . Don't wait for a diagnosis t
MetaThe Smartest $199 You'll SpendMy ApoB was elevated. My vitamin D was critically low. Two things my doctor never flagged on a standard checkup. I fo
MetaEverything for $199 a yearOne membership covers a lot more than a blood test. Superpower tests 100+ biomarkers in a single draw, then builds a pe
MetaMaybe it's not your willpowerWhat if the scale isn't moving because of a hormone, not your willpower? You eat clean. You work out. And the number wo
Meta$199/yr ends September 1stThe $199 Founding Member price ends September 1. After that, the membership is expanding and the rate is gone. If you'
MetaWhy You're TiredBy 30, we thought we'd have it figured out. Good job. Good habits. Taking care of ourselves. And yet somehow, every af

Where Superpower sends the click

Landing-page paths

/lp/appetite-panel
10 creatives
/welcome
10 creatives
/dr-amy-shah
1 creatives
/dr-leigh-connealy
1 creatives
/landing/welcome-v2
1 creatives

Similar advertisers

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Photoroom adsAI · B2C · Mobile944ads observed
Warp adsAI · B2B · PLG946ads observed

How Superpower advertises

Direct answers from the public Meta, Google and LinkedIn libraries checked August 27, 2026.

Does Superpower run ads?

Yes. Sprites observed 876 Superpower ads across Meta, Google, LinkedIn as of August 27, 2026.

Where does Superpower advertise?

Superpower was observed advertising on Meta, Google, LinkedIn. The current library includes 563 Meta ads, 280 Google ads and 33 LinkedIn ads.

How many ads does Superpower run?

Sprites detected 876 ads in the latest public-library scan. This is an observed library total, not a claim that every ad is running simultaneously.

How much does Superpower spend on ads?

Public ad libraries do not disclose exact cross-channel spend. Sprites models an estimated monthly range from the 3 observed channels; reveal it in the spend intelligence card above.

What is Superpower's advertising strategy?

As of August 27, 2026, Superpower has 876 detectable ads across Meta, Google and LinkedIn. Its longest-observed creative has run for 196 days. These observations come from public ad libraries; spend and performance are not disclosed.

Where can I see examples of Superpower ads?

Browse the creative gallery above for current and historical Superpower ads, including formats, messaging, run lengths and landing-page destinations where the source libraries disclose them.

Data sources and limitations

Optimize Meta ads with AI→

The Meta Ad Library, the Google Ads Transparency Center and the LinkedIn Ad Library, queried directly for Superpower on August 27, 2026. Spend is calculated using Sprites’ proprietary AI model; everything else is observed.

What is measured, modelled and never available
  • Measured.Creative, headlines, body copy, calls to action, landing-page destinations, formats, run dates, plus disclosed impression bands on Google and LinkedIn only. Meta video files expire at source, so some video entries carry no playable file.
  • Calculated.Only the monthly spend range, using Sprites’ proprietary AI model, with a confidence label per channel.
  • Never available.Click-through rate, cost per click, cost per mille, conversions, Google keyword lists and Meta audience targeting are published by none of these libraries.

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