Competitive ad intelligence
Hims Ads & Commercials
Health/beauty · B2C · Mobile · 141k Facebook followers
Spend intelligence
How hard are they pushing?
What Hims & Hers is putting behind 3 live channels, each month.
Public ad libraries checked Oct 3
Ads strategy
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Hims & Hers ad creative
Hims & Hers Facebook and Instagram Ads
286 in the libraryHeadlines, CTAs, landing pages and run length for every one
Hims & Hers Google Ads
2 in the libraryHeadlines, CTAs, landing pages and run length for every one
Sprites analysis of Hims & Hers's ads
Sprites analysis · updated October 3, 2026
Most live creative sells hair regrowth. Erectile dysfunction gets its own lane.
The sampled ads land on a UK site. They say "personalised", British spelling and all.
One ad carries up to 34 versions. Most run more than one.
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Hims & Hers advertising snapshot
As of October 3, 2026, Hims & Hers has 293 detectable ads across Meta, Google and LinkedIn. Its longest-observed creative has run for 121 days. Learn More is its most common call to action. These observations come from public ad libraries; spend and performance are not disclosed.
Read the full read-out
Meta is video-led for Hims & Hers at 66% of 286 observed creatives, with the remainder split across the other two formats. That is a portfolio rather than a single bet, which typically indicates separate creative tracks running against different audiences.
2 creatives launched in the previous seven days, about 1% of the library. That is steady replacement rather than a burst, with enough new material to keep frequency down without rebuilding the account each week.
Paid traffic is split across 7 landing paths in the sampled creatives, led by /hl/meta. Separate destinations per creative usually mean separate offers or separate audiences, and it is the clearest signal in a public library that an advertiser is segmenting rather than pushing everyone to one page.
Hims & Hers partnership ads
9 ads across 5 creator and publisher pages.
Hims & Hers by channel
- Video
- 66%
- Static
- 20%
- Carousel
- 13%
Longest-running · 121 days
Say Goodbye to Hair Loss – Hello to Thicker, Fuller Hair! 🌟 Stop hair loss and see real results in 3-6 months 🚀 Get personalised hair loss treatments tailored to suit your needs. Made with the care
- Markets
- US
- Formats
- 2 image
- Impression bands
- none disclosed
Search headlines
- Oral Wegovy (semaglutide) | FDA-Approved GLP-1s Online | Weight Loss by Hims (if prescribed)
- Job Ad
- 3
- Follow Company Ad
- 2
Disclosed targeting
- location
- North America, Asia and 5 others Europe, Africa, Oceania, Latin America, Middle East
- language
- English
More from the index: Google ads examples · LinkedIn ad examples
Hims & Hers ad hooks and headlines
| Channel | Headline | Opening line |
|---|---|---|
| Oral Wegovy (semaglutide) | FDA-Approved GLP-1s Online | Weight Loss by Hims (if prescribed) | hims | |
| Meta | Personalised Hair Regrowth Treatment | 🌍🏆Hims is the #1 personalised hair loss treatment in the world. Trusted by millions of men across the Globe, this is |
| Meta | Time to see the difference! | 🩺Hims hair loss treatments are backed by clinical professionals. These are real treatments that provide real results |
Hooks are where a competitor’s library becomes your test plan. Creative analytics explains how to analyze ad creative element by element, and ad hook styles gives the taxonomy these openings fall into.
Where Hims & Hers sends the click
Similar advertisers
How Hims & Hers advertises
Direct answers from the public Meta, Google and LinkedIn libraries checked October 3, 2026.
Does Hims & Hers run ads?
Yes. Sprites observed 293 Hims & Hers ads across Meta, Google, LinkedIn as of October 3, 2026.
Where does Hims & Hers advertise?
Hims & Hers was observed advertising on Meta, Google, LinkedIn. The current library includes 286 Meta ads, 2 Google ads and 5 LinkedIn ads.
How many ads does Hims & Hers run?
Sprites detected 293 ads in the latest public-library scan. This is an observed library total, not a claim that every ad is running simultaneously.
How much does Hims & Hers spend on ads?
Public ad libraries do not disclose exact cross-channel spend. Sprites models an estimated monthly range from the 3 observed channels; reveal it in the spend intelligence card above.
What is Hims & Hers's advertising strategy?
As of October 3, 2026, Hims & Hers has 293 detectable ads across Meta, Google and LinkedIn. Its longest-observed creative has run for 121 days. Learn More is its most common call to action. These observations come from public ad libraries; spend and performance are not disclosed.
Where can I see examples of Hims & Hers ads?
Browse the creative gallery above for current and historical Hims & Hers ads, including formats, messaging, run lengths and landing-page destinations where the source libraries disclose them.
Data sources and limitations
The Meta Ad Library, the Google Ads Transparency Center and the LinkedIn Ad Library, queried directly for Hims & Hers on October 3, 2026. Spend is calculated using Sprites’ proprietary AI model; everything else is observed.
What is measured, modelled and never available
- Measured.Creative, headlines, body copy, calls to action, landing-page destinations, formats, run dates, plus disclosed impression bands on Google and LinkedIn only. Meta video files expire at source, so some video entries carry no playable file.
- Calculated.Only the monthly spend range, using Sprites’ proprietary AI model, with a confidence label per channel.
- Never available.Click-through rate, cost per click, cost per mille, conversions, Google keyword lists and Meta audience targeting are published by none of these libraries.
Other advertisers in the library
Every company here has its ads read from the same three public libraries as Hims & Hers's. Open one to compare, or analyze it against your own account.
| Advertiser | Ads observed | Analyze |
|---|---|---|
 Canva | 30,937 | |
 ElevenLabs | 15,866 | |
 Rippling | 8,747 | |
 Cursor | 5,659 | |
 Legora | 5,362 | |
 Replit | 4,726 | |
 Decagon | 3,386 | |
 Framer | 3,263 | |
 Manus | 3,089 | |
 Descript | 2,523 | |
 Sierra | 2,508 | |
 Grammarly | 2,416 | |
 Lovable | 2,338 | |
 Harvey | 2,233 | |
 Base44 | 2,208 | |
 Perplexity | 2,203 | |
 Emergent | 2,132 | |
 Superhuman | 1,898 | |
 Photoroom | 1,702 | |
 beehiiv | 1,626 | |
 Plaud | 1,620 | |
 Function Health | 1,587 | |
 Gamma | 1,547 | |
 OpenAI | 1,491 | |
 Suno | 1,403 | |
 Granola | 1,342 | |
 Superpower | 1,317 | |
 Speak | 1,236 | |
 Luma | 1,213 | |
 Viktor | 1,180 | |
 Otter | 1,179 | |
 Runway | 1,137 | |
 Anthropic | 1,049 | |
 Bland | 1,004 | |
 Wispr Flow | 978 | |
 AppLovin | 966 | |
 Warp | 955 | |
 Attio | 903 | |
 HeyGen | 878 | |
 Ro | 810 | |
 Bolt.new | 783 | |
 11x | 765 | |
 Opus Clip | 744 | |
 Motion | 712 | |
 PostHog | 712 | |
 Substack | 698 | |
 Eight Sleep | 694 | |
 Clay | 688 | |
 Whop | 676 | |
 Whatnot | 660 | |
 Vapi | 653 | |
 Noom | 634 | |
 Genspark | 620 | |
 VEED | 551 | |
 Captions | 533 | |
 Polymarket | 512 | |
 Prenuvo | 501 | |
 Apollo | 500 | |
 Kalshi | 483 | |
 Windsurf | 454 |
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